{"id":60816,"date":"2025-08-22T03:05:09","date_gmt":"2025-08-22T01:05:09","guid":{"rendered":"https:\/\/housesmarketplace.com\/as-seniors-gain-comfort-with-ai-how-should-reverse-mortgage-lenders-respond\/"},"modified":"2025-08-22T03:05:09","modified_gmt":"2025-08-22T01:05:09","slug":"as-seniors-gain-comfort-with-ai-how-should-reverse-mortgage-lenders-respond","status":"publish","type":"post","link":"https:\/\/housesmarketplace.com\/ru\/as-seniors-gain-comfort-with-ai-how-should-reverse-mortgage-lenders-respond\/","title":{"rendered":"\u041a\u0430\u043a \u0441\u043b\u0435\u0434\u0443\u0435\u0442 \u043e\u0442\u0440\u0435\u0430\u0433\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u043a\u0440\u0435\u0434\u0438\u0442\u043e\u0440\u0430\u043c, \u0432\u044b\u0434\u0430\u044e\u0449\u0438\u043c \u0438\u043f\u043e\u0442\u0435\u0447\u043d\u044b\u0435 \u043a\u0440\u0435\u0434\u0438\u0442\u044b, \u043d\u0430 \u0444\u043e\u043d\u0435 \u0442\u043e\u0433\u043e, \u043a\u0430\u043a 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\u043e\u043f\u0440\u043e\u0448\u0435\u043d\u043d\u044b\u0439 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u0435\u0442 \u044d\u0442\u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u0434\u043b\u044f \u043f\u043e\u043b\u0443\u0447\u0435\u043d\u0438\u044f \u043c\u0435\u0434\u0438\u0446\u0438\u043d\u0441\u043a\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438 \u0438\u043b\u0438 \u0443\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u0438\u044f \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0432\u044f\u0437\u0435\u0439. \u0411\u043e\u043b\u0435\u0435 901 TP3T \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u0418\u0418 \u0434\u043b\u044f <a href=\"https:\/\/www.housingwire.com\/articles\/what-are-the-pros-and-cons-of-smart-home-tech-for-seniors\/\">\u0443\u043c\u043d\u044b\u0439 \u0434\u043e\u043c<\/a> \u0438 \u0432 \u0446\u0435\u043b\u044f\u0445 \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e\u0441\u0442\u0438 \u0433\u043e\u0432\u043e\u0440\u044f\u0442, \u0447\u0442\u043e \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f \u043f\u043e\u043c\u043e\u0433\u0430\u0435\u0442 \u0438\u043c \u0431\u0435\u0437\u043e\u043f\u0430\u0441\u043d\u043e \u0438 \u043d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u043e \u0441\u0442\u0430\u0440\u0435\u0442\u044c \u043d\u0430 \u043c\u0435\u0441\u0442\u0435.<\/p>\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"536356\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/reverse-mortgage-seniors-artificial-intelligence-washington-post\/0454_npha-ai-infographics_01-national-web\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png\" data-orig-size=\"1800,625\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"0454_NPHA-AI-infographics_01-National-web\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?w=300\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?w=1024\" height=\"356\" width=\"1024\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?w=1024\" alt=\"0454_NPHA-AI-infographics_01-National-web\" class=\"wp-image-536356\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png 1800w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?resize=150,52 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?resize=300,104 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?resize=768,267 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?resize=1024,356 1024w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/08\/0454_NPHA-AI-infographics_01-National-web.png?resize=1536,533 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><figcaption class=\"wp-element-caption\">\u0414\u0430\u043d\u043d\u044b\u0435 \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u044b \u041d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u043c \u043e\u043f\u0440\u043e\u0441\u043e\u043c \u041c\u0438\u0447\u0438\u0433\u0430\u043d\u0441\u043a\u043e\u0433\u043e \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0430 \u043f\u043e \u0432\u043e\u043f\u0440\u043e\u0441\u0430\u043c \u0437\u0434\u043e\u0440\u043e\u0432\u043e\u0433\u043e \u0441\u0442\u0430\u0440\u0435\u043d\u0438\u044f.<\/figcaption><\/figure>\n<p>\u0412\u0430\u0448\u0438\u043d\u0433\u0442\u043e\u043d \u041f\u043e\u0441\u0442 <a href=\"https:\/\/www.washingtonpost.com\/nation\/2025\/08\/19\/ai-seniors-tech-classes\/\">\u0438\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043b\u0438 \u0442\u0435\u043c\u0443 \u043d\u0430 \u044d\u0442\u043e\u0439 \u043d\u0435\u0434\u0435\u043b\u0435<\/a> \u0432 \u0441\u0442\u0430\u0442\u044c\u0435 \u043f\u043e\u0434 \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435\u043c \u00ab\u041a\u0430\u043a \u043f\u043e\u0436\u0438\u043b\u044b\u0435 \u043b\u044e\u0434\u0438 \u0410\u043c\u0435\u0440\u0438\u043a\u0438 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\u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u043c \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u043e\u043c.<\/p>\n<p>\u00ab\u0414\u043b\u044f \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0445 \u043f\u043e\u0436\u0438\u043b\u044b\u0445 \u043b\u044e\u0434\u0435\u0439 \u0447\u0430\u0442-\u0431\u043e\u0442\u044b \u0441\u0442\u0430\u043b\u0438 \u0443\u0434\u043e\u0431\u043d\u044b\u043c\u0438 \u043f\u043e\u043c\u043e\u0449\u043d\u0438\u043a\u0430\u043c\u0438 \u043f\u0440\u0438 \u043f\u043b\u0430\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0438 \u043f\u043e\u0435\u0437\u0434\u043e\u043a, \u043d\u0430\u043f\u0438\u0441\u0430\u043d\u0438\u0438 \u043f\u0438\u0441\u0435\u043c \u0438 \u043a\u043d\u0438\u0433\u00bb, \u2014 \u0433\u043e\u0432\u043e\u0440\u0438\u0442\u0441\u044f \u0432 \u043e\u0442\u0447\u0451\u0442\u0435. \u00ab\u041d\u043e \u0418\u0418 \u0442\u0430\u043a\u0436\u0435 \u0443\u0441\u0438\u043b\u0438\u043b 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\u00ab\u043d\u0435\u043e\u0440\u0438\u0433\u0438\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0438 \u043f\u0440\u0435\u0434\u0441\u043a\u0430\u0437\u0443\u0435\u043c\u043e\u0433\u043e\u00bb \u044f\u0437\u044b\u043a\u0430 \u0432 \u0442\u0435\u043a\u0441\u0442\u0430\u0445, \u0441\u0433\u0435\u043d\u0435\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0418\u0418.<\/p>\n<h2 class=\"wp-block-heading\" id=\"h-how-reverse-mortgage-lenders-are-meeting-this-opportunity\">\u041a\u0430\u043a \u043a\u0440\u0435\u0434\u0438\u0442\u043e\u0440\u044b, \u0432\u044b\u0434\u0430\u044e\u0449\u0438\u0435 \u043e\u0431\u0440\u0430\u0442\u043d\u0443\u044e \u0438\u043f\u043e\u0442\u0435\u043a\u0443, \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u0443\u044e\u0442 \u044d\u0442\u0443 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u044c<\/h2>\n<p>\u0412\u043b\u0438\u044f\u043d\u0438\u0435 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e 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\u043f\u0440\u0435\u0434\u0432\u0437\u044f\u0442\u043e\u0441\u0442\u0438<\/a>. \u0421\u0440\u0435\u0434\u0438 \u0434\u0440\u0443\u0433\u0438\u0445 \u043f\u0440\u0438\u043c\u0435\u0440\u043e\u0432 \u041f\u0430\u043a\u0435\u0440 \u0443\u043f\u043e\u043c\u044f\u043d\u0443\u043b, \u0447\u0442\u043e \u0418\u0418 \u043c\u043e\u0436\u0435\u0442 \u043f\u0440\u0435\u0434\u043b\u043e\u0436\u0438\u0442\u044c \u00ab\u043c\u0435\u043d\u0435\u0435 \u0434\u0438\u0441\u043a\u0440\u0438\u043c\u0438\u043d\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0439\u00bb \u043f\u043e\u0434\u0445\u043e\u0434 \u043a \u043e\u0446\u0435\u043d\u043a\u0435 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0430.<\/p>\n<p>\u00ab\u0414\u043e\u0432\u0435\u0440\u044f\u044e \u043b\u0438 \u044f \u043c\u043e\u0434\u0435\u043b\u0438, \u043a\u043e\u0442\u043e\u0440\u0430\u044f \u0431\u0435\u0441\u043f\u0440\u0438\u0441\u0442\u0440\u0430\u0441\u0442\u043d\u043e \u043e\u0446\u0435\u043d\u0438\u0432\u0430\u0435\u0442 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\u0447\u0435\u043c \u0447\u0435\u043b\u043e\u0432\u0435\u043a\u0443, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0434\u0435\u043b\u0438\u0442\u0441\u044f \u0441\u0432\u043e\u0438\u043c\u0438 \u043c\u044b\u0441\u043b\u044f\u043c\u0438, \u043e\u0436\u0438\u0434\u0430\u043d\u0438\u044f\u043c\u0438 \u0438 \u043e\u043f\u044b\u0442\u043e\u043c?\u00bb<\/p>\n<p>\u042d\u043d\u0434\u0438 \u041f\u0438\u0447, \u0433\u043b\u0430\u0432\u043d\u044b\u0439 \u043a\u0440\u0435\u0434\u0438\u0442\u043d\u044b\u0439 \u0434\u0438\u0440\u0435\u043a\u0442\u043e\u0440 <strong>\u0413\u0440\u0443\u043f\u043f\u0430 \u041e\u043d\u0438\u0442\u0438<\/strong> \u2014 \u0433\u043e\u043b\u043e\u0432\u043d\u0430\u044f \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f <strong>PHH Mortgage Corp. <\/strong>\u0438<strong> \u0421\u0432\u043e\u0431\u043e\u0434\u0430 \u043e\u0431\u0440\u0430\u0442\u043d\u0430\u044f \u0438\u043f\u043e\u0442\u0435\u043a\u0430<\/strong> \u2014 \u0434\u0430\u043b \u0438\u043d\u0442\u0435\u0440\u0432\u044c\u044e \u0432 \u043d\u0430\u0447\u0430\u043b\u0435 \u044d\u0442\u043e\u0433\u043e \u0433\u043e\u0434\u0430, \u0432 \u043a\u043e\u0442\u043e\u0440\u043e\u043c <a href=\"https:\/\/www.housingwire.com\/videos\/how-reverse-lending-and-ai-power-onitys-customer-for-life-vision\/\">\u0418\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0438\u0438 Onity \u0432 \u0418\u0418<\/a> \u0412 \u0446\u0435\u043d\u0442\u0440\u0435 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u044f. \u0412 \u0444\u0435\u0432\u0440\u0430\u043b\u0435 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u044f <a href=\"https:\/\/shareholders.onitygroup.com\/news-releases\/news-release-details\/phh-mortgage-enhances-proprietary-client-technology-ai-assistant\">\u0437\u0430\u043f\u0443\u0449\u0435\u043d LASI<\/a>, \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430 \u0434\u043b\u044f \u0442\u0435\u043a\u0441\u0442\u043e\u0432\u044b\u0445 \u0437\u0430\u043f\u0440\u043e\u0441\u043e\u0432 \u0438 \u0438\u0437\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u0434\u0430\u043d\u043d\u044b\u0445.<\/p>\n<p>\u00ab\u042d\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043a\u043b\u0438\u0435\u043d\u0442\u0430\u043c \u0438\u0441\u043a\u0430\u0442\u044c \u0434\u043e\u043a\u0443\u043c\u0435\u043d\u0442\u044b \u0438 \u0437\u0430\u0434\u0430\u0432\u0430\u0442\u044c \u043d\u0435\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0432\u043e\u043f\u0440\u043e\u0441\u044b \u043e \u0441\u0432\u043e\u0438\u0445 \u043f\u043e\u0440\u0442\u0444\u0435\u043b\u044f\u0445, \u2014 \u0441\u043a\u0430\u0437\u0430\u043b \u043e\u043d. \u2014 \u042d\u0442\u043e \u0443\u043f\u0440\u043e\u0449\u0430\u0435\u0442 \u0438\u043c \u043a\u043e\u043d\u0442\u0440\u043e\u043b\u044c \u0437\u0430 \u043a\u0440\u0435\u0434\u0438\u0442\u0430\u043c\u0438, \u043a\u043e\u0442\u043e\u0440\u044b\u0435 \u043c\u044b \u043e\u0431\u0441\u043b\u0443\u0436\u0438\u0432\u0430\u0435\u043c\u00bb.<\/p>\n<p>\u041d\u0430 \u043f\u0440\u043e\u0448\u043b\u043e\u0439 \u043d\u0435\u0434\u0435\u043b\u0435 \u043d\u0430 \u0441\u0430\u043c\u043c\u0438\u0442\u0435 \u043f\u043e \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u043c\u0443 \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0443 HousingWire \u0432 \u0414\u0430\u043b\u043b\u0430\u0441\u0435 \u044d\u043a\u0441\u043f\u0435\u0440\u0442 \u043f\u043e \u0441\u043e\u0431\u043b\u044e\u0434\u0435\u043d\u0438\u044e \u0442\u0440\u0435\u0431\u043e\u0432\u0430\u043d\u0438\u0439 \u0438\u043f\u043e\u0442\u0435\u0447\u043d\u043e\u0433\u043e \u0440\u0435\u0433\u0443\u043b\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u044f <a href=\"https:\/\/www.housingwire.com\/articles\/mortgage-lenders-ai-compliance-foundations-ai-summit-2025\/\">\u0412\u0435\u043d\u0434\u0438 \u041b\u0438 \u043f\u043e\u0433\u0440\u0443\u0437\u0438\u043b\u0430\u0441\u044c \u0432 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0435 \u0418\u0418<\/a> \u0434\u043b\u044f \u0443\u043f\u0440\u0430\u0432\u043b\u0435\u043d\u0438\u044f \u0440\u0438\u0441\u043a\u0430\u043c\u0438. \u041e\u043d\u0430 \u0438\u0437\u0443\u0447\u0438\u043b\u0430 \u0437\u0430\u043a\u043e\u043d \u0448\u0442\u0430\u0442\u0430 \u041a\u043e\u043b\u043e\u0440\u0430\u0434\u043e, \u043a\u043e\u0442\u043e\u0440\u044b\u0439 \u0431\u0443\u0434\u0435\u0442 \u0440\u0435\u0433\u0443\u043b\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u043a\u0443 \u0438 \u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0435 \u0441\u0438\u0441\u0442\u0435\u043c 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\u0432\u043d\u0435\u0434\u0440\u0435\u043d\u0438\u0438 \u0418\u0418 \u0432 \u043f\u043e\u0432\u0441\u0435\u0434\u043d\u0435\u0432\u043d\u0443\u044e \u0436\u0438\u0437\u043d\u044c. \u0421\u043e\u0433\u043b\u0430\u0441\u043d\u043e \u0434\u0430\u043d\u043d\u044b\u043c \u043d\u0435\u0434\u0430\u0432\u043d\u0435\u0433\u043e \u043e\u043f\u0440\u043e\u0441\u0430, \u043e\u043f\u0443\u0431\u043b\u0438\u043a\u043e\u0432\u0430\u043d\u043d\u043e\u0433\u043e \u041c\u0438\u0447\u0438\u0433\u0430\u043d\u0441\u043a\u0438\u043c \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u043e\u043c, 55% \u0440\u0435\u0441\u043f\u043e\u043d\u0434\u0435\u043d\u0442\u043e\u0432 \u0432 \u0432\u043e\u0437\u0440\u0430\u0441\u0442\u0435 50 \u043b\u0435\u0442 \u0438 \u0441\u0442\u0430\u0440\u0448\u0435 [\u2026]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-60816","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.5 (Yoast SEO v18.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>As seniors gain comfort with AI, how should reverse mortgage lenders respond? - Houses Marketplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesmarketplace.com\/ru\/as-seniors-gain-comfort-with-ai-how-should-reverse-mortgage-lenders-respond\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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