{"id":62684,"date":"2026-04-01T03:05:01","date_gmt":"2026-04-01T01:05:01","guid":{"rendered":"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/"},"modified":"2026-04-01T03:05:01","modified_gmt":"2026-04-01T01:05:01","slug":"immigration-policy-economic-uncertainty-reshaping-housing-market","status":"publish","type":"post","link":"https:\/\/housesmarketplace.com\/ru\/immigration-policy-economic-uncertainty-reshaping-housing-market\/","title":{"rendered":"Immigration policy, economic uncertainty reshaping housing market"},"content":{"rendered":"
\n

The U.S. housing market is facing unprecedented shifts as immigration enforcement tightens, domestic migration patterns evolve and consumer confidence sours, according to a Tuesday webinar hosted by \u0418\u0441\u0441\u043b\u0435\u0434\u043e\u0432\u0430\u043d\u0438\u044f \u0438 \u043a\u043e\u043d\u0441\u0430\u043b\u0442\u0438\u043d\u0433 \u0414\u0436\u043e\u043d\u0430 \u0411\u0435\u0440\u043d\u0441\u0430<\/strong> (JBRC).<\/strong><\/p>\n

The presentation, \u201cThe State of US Demographics and Consumers: Lifts and Drags on Housing for the Year Ahead,\u201d showed immigration at its lowest level in 40 years in 2025, \u0441\u0442\u0440\u043e\u0438\u0442\u0435\u043b\u0438<\/a> reporting sales impacts from policy shifts and consumers becoming increasingly skeptical of \u201cdream home\u201d marketing.<\/p>\n

Eric Finnigan \u2013 vice president of demographics research at JBRC \u2014 opened the webinar with data on \u0438\u043c\u043c\u0438\u0433\u0440\u0430\u0446\u0438\u044f<\/a> in the U.S. since the Trump administration took power last year.<\/p>\n

\u201cThe (Dallas Federal Reserve) actually estimated that there\u2019s more unauthorized immigrants leaving the country each month than moving in,\u201d he said. \u201cThat\u2019s quite rare through the year. We also were tracking policy shifts that were restricting legal channels of immigration, so reducing the number of folks coming into the country.\u201d<\/p>\n

A new $100,000 fee applied to companies filing H-1B applications has led to an 87% drop in applications from a year ago, according to a court filing cited by Finnigan.<\/p>\n

Finnigan said 2025 immigration fell 82% year-over-year, the lowest level since the mid-80s.<\/p>\n

\u201cWhat I can say here is we forecast this for our clients, going out 10 years, and what that means for housing demand or rent and for sale,\u201d he said. \u201cSo, I\u2019m not going to share any forecast here. We reserve all that for our clients. But I can say plan for 2026 to be even lower than 2025.\u201d<\/p>\n

The impact on housing<\/a> is already evident.<\/p>\n

A JBRC survey of homebuilders conducted in mid-March found 41% nationwide with sales and buyer traffic negatively impacted by immigration policy shifts.<\/p>\n

Regional variation was stark \u2014 with 80% of Northwest builders reporting negative impacts.<\/p>\n

In the rental market, two-thirds of apartment developers and investors in \u0424\u043b\u043e\u0440\u0438\u0434\u0430<\/a> reported impacts from immigration enforcement.<\/p>\n

The resale market also felt the strain. From a June 2025 survey, Finnigan noted that a quarter of \u0430\u0433\u0435\u043d\u0442\u044b<\/a> nationally saw foreign buyers pull back during the spring selling season.<\/p>\n

\u201cIt\u2019s not all of what drove the weak spring selling season last year, but is a big part, especially if you look at the slower markets,\u201d he said. \u201cIt\u2019s the Northwest, Southwest and California.\u201d<\/p>\n

Domestic migration cools \u2014 even in Sun Belt<\/h2>\n

With immigration and birth rates<\/a> falling, domestic net migration has become a primary source of population growth for most metro areas.<\/p>\n

But even that engine is slowing.<\/p>\n

\u201cAmericans are still moving to the south and west. The Sun Belt is still attracting most of the relocating households today,\u201d Finnigan said. \u201cBut comparing 2019 to 2025, the domestic migration boost to local housing demand, if you take the average of all the top markets, it\u2019s about half of what it was before the pandemic.\u201d<\/p>\n

Some markets that once thrived on \u043c\u0438\u0433\u0440\u0430\u0446\u0438\u044f<\/a> have cooled.<\/p>\n

Florida \u2014 which ranked as the fastest-growing state in 2021 \u2014 saw domestic net migration turn briefly negative in 2024 and remain weak in 2025.<\/p>\n

Yet within the state, Ocala emerged as the fastest-growing metro area last year, according to JBRC data.<\/p>\n

\u201cIf we\u2019re looking at growth in Florida and projecting growth in Florida, we can\u2019t use the same growth rate in Tampa that we use in Ocala,\u201d Finnigan said.<\/p>\n

\u0421\u0440\u0435\u0434\u043d\u0438\u0439 \u0417\u0430\u043f\u0430\u0434<\/a> markets are beginning to heat up as affordability draws households from pricier coastal regions.<\/p>\n

Young families are increasingly moving from high-cost areas along the coasts and Northeast into Texas and the South, Finnegan added.<\/p>\n

\u201c[The Midwest] didn\u2019t see the big run ups in price appreciation in 2021 to 2023 that a lot of the big Sun Belt markets saw,\u201d he said. \u201cAnd then for the relatively stable, we see some of the stalwarts here \u2014 the Atlantas, the Dallas and the Nashvilles of the world. You have Riverside, California.<\/p>\n

\u201cSome markets have flipped from positive before the pandemic to now negative; central New Jersey, some Florida markets.\u201d<\/p>\n

Consumer confidence takes a hit<\/h2>\n

Maegan Sherlock \u2014 manager of consumer research at JBRC \u2014 detailed how \u044d\u043a\u043e\u043d\u043e\u043c\u0438\u0447\u0435\u0441\u043a\u0430\u044f \u043d\u0435\u043e\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u043d\u043e\u0441\u0442\u044c<\/a> has become a primary obstacle for housing transactions.<\/p>\n

Half of consumers surveyed currently think the economy is in recession \u2014 up from 37% in June 2025.<\/p>\n

\u201cHalf of consumers are pessimistic about the trajectory of the U.S. economy over the coming year, and that\u2019s the highest share in our survey\u2019s history,\u201d Sherlock said. \u201cHalf of consumers also think we\u2019re in a recession. But despite what some headlines might suggest or not, we\u2019re not currently in a recession.<\/p>\n

\u201cWhen asked why they think we\u2019re in a recession, it comes down to a lot of consumers feeling really pinched \u2014 thinking that prices for goods and services just they feel too high.\u201d<\/p>\n

That consumer mindset is leading to tentative spending \u2014 with nearly half saying it\u2019s a bad time to buy a home.<\/p>\n

\u201cWhile they may be moving forward with big spending decisions, they\u2019re doing so in a more measured mindset, and that ultimately translates into slower decision-making timelines,\u201d said Sherlock.<\/p>\n

Fear of overpaying tops the list of stressors for prospective buyers. Among homeowners, a quarter are waiting for mortgage rates to decline before purchasing. Among renters, more than half are saving for a down payment.<\/p>\n

Economic uncertainty is the second-most-common factor holding both groups back, and Sherlock said its influence has \u201cworsened significantly\u201d since December of last year.<\/p>\n

\u2018Dream home\u2019 marketing, long-term outlook<\/h2>\n

The concept of the \u201cdream home\u201d is shifting \u2014 and in some cases disappearing \u2014 for consumers facing affordability constraints, the presentation showed.<\/p>\n

Thirty-five percent of young singles and couples and roughly 40% of families report that their definition of a dream home has changed due to current housing market conditions, Sherlock said.<\/p>\n

\u201cSpecifically for many young consumers, affordability is their primary concern,\u201d she said. \u201cMany feel that achieving homeownership is really difficult and are downsizing their expectations accordingly to match that reality.<\/p>\n

\u201cThis often means less space, fewer features, maybe a willingness to compromise a little bit more, whether that\u2019s on location or the style of the home, just in order to buy.\u201d More than 60% of prospective buyers said they are willing to compromise on these elements.<\/p>\n

Marketing language must evolve accordingly, Sherlock said.<\/p>\n

She stressed that consumers are tuning out idealized messaging \u2014 with half of respondents rating phrases like \u201cdream home\u201d and \u201cluxury living\u201d as overused and tired.<\/p>\n

\u201cConsumers are responding not to aspiration, but to evidence that a message, and more importantly, the product itself, the home, was designed with their constraints and priorities in mind,\u201d Sherlock said. \u201cAt the end of the day, we expect this trend is very likely to continue, just given the high pricing, high-interest rate environment that we\u2019re in.<\/p>\n

\u041e\u043d\u0430 \u043f\u0440\u043e\u0446\u0438\u0442\u0438\u0440\u043e\u0432\u0430\u043b\u0430 Taylor Morrison\u2019s<\/strong> \u201cHomes Built for Real Life\u201d campaign as an example of veering away from aspirational marketing toward practical, \u201ccontext-aware\u201d messaging.<\/p>\n

Despite near-term headwinds, Finnigan offered a cautiously optimistic long-term view for the housing market.<\/p>\n

Societal shifts \u2014 including young adults delaying household formation and marriage \u2014 have suppressed household growth for years but could reverse.<\/p>\n

\u201cWhat the data shows is that these 25-year-olds that choose to move back in with parents, they\u2019re not stuck there forever,\u201d Finnigan said. \u201cBy the time they hit 35, 90% of these folks have moved out on their own.\u201d<\/p>\n

He noted that the largest population group today is ages 32 to 38 \u2014 the prime first-time homebuying demographic.<\/p>\n

\u201c[It will be a] big lift on first-time homebuying demand in the next handful of years,\u201d Finnigan said.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

The U.S. housing market is facing unprecedented shifts as immigration enforcement tightens, domestic migration patterns evolve and consumer confidence sours, according to a Tuesday webinar hosted by John Burns Research & Consulting (JBRC). The presentation, \u201cThe State of US Demographics and Consumers: Lifts and Drags on Housing for the Year Ahead,\u201d showed immigration at its […]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-62684","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nImmigration policy, economic uncertainty reshaping housing market - Houses Marketplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesmarketplace.com\/ru\/immigration-policy-economic-uncertainty-reshaping-housing-market\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Immigration policy, economic uncertainty reshaping housing market\" \/>\n<meta property=\"og:description\" content=\"The U.S. housing market is facing unprecedented shifts as immigration enforcement tightens, domestic migration patterns evolve and consumer confidence sours, according to a Tuesday webinar hosted by John Burns Research & Consulting (JBRC). The presentation, \u201cThe State of US Demographics and Consumers: Lifts and Drags on Housing for the Year Ahead,\u201d showed immigration at its […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/housesmarketplace.com\/ru\/immigration-policy-economic-uncertainty-reshaping-housing-market\/\" \/>\n<meta property=\"og:site_name\" content=\"Houses Marketplace\" \/>\n<meta property=\"article:published_time\" content=\"2026-04-01T01:05:01+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 \u043c\u0438\u043d\u0443\u0442\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/housesmarketplace.com\/#website\",\"url\":\"https:\/\/housesmarketplace.com\/\",\"name\":\"Houses Marketplace\",\"description\":\"International Real Estate\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/housesmarketplace.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ru-RU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/#webpage\",\"url\":\"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/\",\"name\":\"Immigration policy, economic uncertainty reshaping housing market - Houses Marketplace\",\"isPartOf\":{\"@id\":\"https:\/\/housesmarketplace.com\/#website\"},\"datePublished\":\"2026-04-01T01:05:01+00:00\",\"dateModified\":\"2026-04-01T01:05:01+00:00\",\"author\":{\"@id\":\"https:\/\/housesmarketplace.com\/#\/schema\/person\/665c421ad640387074205c0c27f1322d\"},\"breadcrumb\":{\"@id\":\"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/#breadcrumb\"},\"inLanguage\":\"ru-RU\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/housesmarketplace.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Immigration policy, economic uncertainty reshaping housing market\"}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/housesmarketplace.com\/#\/schema\/person\/665c421ad640387074205c0c27f1322d\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"@id\":\"https:\/\/housesmarketplace.com\/#personlogo\",\"inLanguage\":\"ru-RU\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/140237897fb8310eb02b9e9e60bc4c80ec8ee5e10f4896a3c4d6b98a92bf825e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/140237897fb8310eb02b9e9e60bc4c80ec8ee5e10f4896a3c4d6b98a92bf825e?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"url\":\"https:\/\/housesmarketplace.com\/ru\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Immigration policy, economic uncertainty reshaping housing market - Houses Marketplace","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/housesmarketplace.com\/ru\/immigration-policy-economic-uncertainty-reshaping-housing-market\/","og_locale":"ru_RU","og_type":"article","og_title":"Immigration policy, economic uncertainty reshaping housing market","og_description":"The U.S. housing market is facing unprecedented shifts as immigration enforcement tightens, domestic migration patterns evolve and consumer confidence sours, according to a Tuesday webinar hosted by John Burns Research & Consulting (JBRC). The presentation, \u201cThe State of US Demographics and Consumers: Lifts and Drags on Housing for the Year Ahead,\u201d showed immigration at its […]","og_url":"https:\/\/housesmarketplace.com\/ru\/immigration-policy-economic-uncertainty-reshaping-housing-market\/","og_site_name":"Houses Marketplace","article_published_time":"2026-04-01T01:05:01+00:00","twitter_card":"summary_large_image","twitter_misc":{"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c":"admin","\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f":"6 \u043c\u0438\u043d\u0443\u0442"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/housesmarketplace.com\/#website","url":"https:\/\/housesmarketplace.com\/","name":"Houses Marketplace","description":"International Real Estate","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/housesmarketplace.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"ru-RU"},{"@type":"WebPage","@id":"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/#webpage","url":"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/","name":"Immigration policy, economic uncertainty reshaping housing market - Houses Marketplace","isPartOf":{"@id":"https:\/\/housesmarketplace.com\/#website"},"datePublished":"2026-04-01T01:05:01+00:00","dateModified":"2026-04-01T01:05:01+00:00","author":{"@id":"https:\/\/housesmarketplace.com\/#\/schema\/person\/665c421ad640387074205c0c27f1322d"},"breadcrumb":{"@id":"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/#breadcrumb"},"inLanguage":"ru-RU","potentialAction":[{"@type":"ReadAction","target":["https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/housesmarketplace.com\/immigration-policy-economic-uncertainty-reshaping-housing-market\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/housesmarketplace.com\/"},{"@type":"ListItem","position":2,"name":"Immigration policy, economic uncertainty reshaping housing market"}]},{"@type":"Person","@id":"https:\/\/housesmarketplace.com\/#\/schema\/person\/665c421ad640387074205c0c27f1322d","name":"admin","image":{"@type":"ImageObject","@id":"https:\/\/housesmarketplace.com\/#personlogo","inLanguage":"ru-RU","url":"https:\/\/secure.gravatar.com\/avatar\/140237897fb8310eb02b9e9e60bc4c80ec8ee5e10f4896a3c4d6b98a92bf825e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/140237897fb8310eb02b9e9e60bc4c80ec8ee5e10f4896a3c4d6b98a92bf825e?s=96&d=mm&r=g","caption":"admin"},"url":"https:\/\/housesmarketplace.com\/ru\/author\/admin\/"}]}},"_links":{"self":[{"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/posts\/62684","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/comments?post=62684"}],"version-history":[{"count":0,"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/posts\/62684\/revisions"}],"wp:attachment":[{"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/media?parent=62684"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/categories?post=62684"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/housesmarketplace.com\/ru\/wp-json\/wp\/v2\/tags?post=62684"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}