{"id":63144,"date":"2026-05-29T03:00:17","date_gmt":"2026-05-29T01:00:17","guid":{"rendered":"https:\/\/housesmarketplace.com\/new-home-sales-stumble-in-april-as-affordability-pressures-mount\/"},"modified":"2026-05-29T03:00:17","modified_gmt":"2026-05-29T01:00:17","slug":"new-home-sales-stumble-in-april-as-affordability-pressures-mount","status":"publish","type":"post","link":"https:\/\/housesmarketplace.com\/ru\/new-home-sales-stumble-in-april-as-affordability-pressures-mount\/","title":{"rendered":"New home sales stumble in April, as affordability pressures mount"},"content":{"rendered":"
\n

New data from the \u0411\u044e\u0440\u043e \u043f\u0435\u0440\u0435\u043f\u0438\u0441\u0438 \u043d\u0430\u0441\u0435\u043b\u0435\u043d\u0438\u044f \u0421\u0428\u0410<\/strong> indicates that \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u043d\u043e\u0432\u043e\u0433\u043e \u0434\u043e\u043c\u0430<\/a> fell well short of economists\u2019 and investors\u2019 expectations in April, amid a challenging spring selling season marked by elevated \u0441\u0442\u0430\u0432\u043a\u0438 \u043f\u043e \u0438\u043f\u043e\u0442\u0435\u0447\u043d\u044b\u043c \u043a\u0440\u0435\u0434\u0438\u0442\u0430\u043c<\/a>, persistent inflation and broader economic and geopolitical uncertainty.\u00a0<\/p>\n

Sales of newly built single-family homes fell to a seasonally adjusted annual rate of 622,000 in April, falling 6.2% from March and 11.3% year over year. At the same time, due to a product- and segment mix bias toward higher-end home purchases, the median sales price of new homes sold in April ticked up to $422,500, up 8.0% from March and 2.2% compared to April 2025.\u00a0<\/p>\n

In March<\/a>, new home sales increased 3.3% year over year, but median sales prices fell 6.2%, indicating that builders ramped up incentives to keep sales activity positive.\u00a0<\/p>\n

In a sense, the April data offers a contrast to the March results. However, conditions remained similar, with buyers struggling to afford mortgage payments amid an environment of higher inflation and elevated mortgage rates.\u00a0<\/p>\n

\u201cAlthough there are still signs of demand, many potential buyers are stepping back because of higher mortgage rates and gas prices,\u201d Bill Owens, chairman of the \u041d\u0430\u0446\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u0430\u044f \u0430\u0441\u0441\u043e\u0446\u0438\u0430\u0446\u0438\u044f \u0434\u043e\u043c\u043e\u0441\u0442\u0440\u043e\u0438\u0442\u0435\u043b\u0435\u0439<\/strong> (NAHB), said in a statement. \u201cBuilders continue to offer a range of sales incentives, but home sales have declined this year because income growth is not keeping pace with housing costs.\u201d<\/p>\n

The Census data also indicated that a slowdown in sales pushed up the supply of new homes. At the current sales rate, homebuilders have a 9.4 months\u2019 supply of new homes, up 13.5% from the April 2025 estimate of 8.6 months.\u00a0<\/p>\n

What this means for the new home market<\/h2>\n

Homebuilders entered the 2026 spring selling season with some cautious optimism<\/a>, as many builders reported green shoots at the tail end of 2025 and the early weeks of the new year. However, geopolitical uncertainty<\/a> has thrown a wrench in that momentum.\u00a0\u00a0<\/p>\n

NAHB Chief Economist Robert Dietz argued that new home sales are on track to decline, citing elevated mortgage rates over the coming months as a primary driver.\u00a0<\/p>\n

\u201cThe Midwest remains a bright spot, with sales up 7.3% year to date, compared with declines in the rest of the country,\u201d Dietz said.\u00a0<\/p>\n

The increase in new home prices in April doesn\u2019t necessarily signal a general increase in prices. Instead, it may reflect a broader shift in sales pace and product positioning among both public and private builders away from entry-level buyers. Some public homebuilders, such as Beazer Homes and Hovnanian Enterprises, indicated on recent earnings calls that they reduced their reliance on entry-level homes in a bid to resecure margins and reach a less price- and interest-rate-sensitive buyer.<\/p>\n

This is because more affordable segment typically requires heavier incentives, especially in the current market, and often generates lower margins for builders that are already facing a profitability squeeze.\u00a0\u00a0<\/p>\n

\u041f\u0435\u0440\u0432\u044b\u0439 \u0430\u043c\u0435\u0440\u0438\u043a\u0430\u043d\u0435\u0446<\/strong> Deputy Chief Economist Odeta Kushi, in a statement, discussed this very point.\u00a0<\/p>\n

\u201cThe increase likely reflects product mix more than renewed pricing power. In April, 55% of homes sold were priced $400,000 and above, up from 47% in March, pointing to a larger share of higher-priced transactions rather than a broad acceleration in home prices,\u201d Kushi said. <\/p>\n

In today\u2019s housing market, there are warning signs aplenty. For example, a report from \u0410\u0422\u0422\u041e\u041c <\/strong>found that foreclosure filings rose 18%<\/a> year over year, illustrating affordability and monthly payment constraints that are challenging for consumer households.\u00a0<\/p>\n

However, the news isn\u2019t all doom and gloom for homebuilders, who can leverage incentives and mortgage rate buydowns that aren\u2019t available in the existing-home market.\u00a0<\/p>\n

Kushi additionally argued that there is still solid, pent-up underlying demand, which could pay off for builders down the line once the affordability picture improves.<\/p>\n

\u201cApril sales were approximately 3% higher than the average April pace seen from 2015\u20132019, underscoring that underlying housing demand remains intact despite elevated mortgage rates and affordability pressures,\u201d Kushi explained. \u201cThere is also still significant pent-up demand in the market, particularly from millennial households moving through their prime home-buying years.\u201d<\/p>\n

Amid weak sales, homebuilders have pulled back on new construction, with single-family housing starts down 2.4% year over year in April<\/a>.\u00a0<\/p>\n

\u0417\u0438\u043b\u043b\u043e\u0443 <\/strong>Senior Economist Orphe Divounguy noted this trend and explained that homebuilders should expect to face increased competition from rising resale inventory<\/a>.\u00a0<\/p>\n

\u201cWith fewer new construction homes in the pipeline, new home sales could stabilize at a lower level than in recent years,\u201d Divounguy said.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

New data from the U.S. Census Bureau indicates that new home sales fell well short of economists\u2019 and investors\u2019 expectations in April, amid a challenging spring selling season marked by elevated mortgage rates, persistent inflation and broader economic and geopolitical uncertainty.\u00a0 Sales of newly built single-family homes fell to a seasonally adjusted annual rate of […]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-63144","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nNew home sales stumble in April, as affordability pressures mount - Houses Marketplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesmarketplace.com\/ru\/new-home-sales-stumble-in-april-as-affordability-pressures-mount\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"New home sales stumble in April, as affordability pressures mount\" \/>\n<meta property=\"og:description\" content=\"New data from the U.S. Census Bureau indicates that new home sales fell well short of economists\u2019 and investors\u2019 expectations in April, amid a challenging spring selling season marked by elevated mortgage rates, persistent inflation and broader economic and geopolitical uncertainty.\u00a0 Sales of newly built single-family homes fell to a seasonally adjusted annual rate of […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/housesmarketplace.com\/ru\/new-home-sales-stumble-in-april-as-affordability-pressures-mount\/\" \/>\n<meta property=\"og:site_name\" content=\"Houses Marketplace\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-29T01:00:17+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u041d\u0430\u043f\u0438\u0441\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u043e\u043c\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u041f\u0440\u0438\u043c\u0435\u0440\u043d\u043e\u0435 \u0432\u0440\u0435\u043c\u044f \u0434\u043b\u044f \u0447\u0442\u0435\u043d\u0438\u044f\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 \u043c\u0438\u043d\u0443\u0442\u044b\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/housesmarketplace.com\/#website\",\"url\":\"https:\/\/housesmarketplace.com\/\",\"name\":\"Houses Marketplace\",\"description\":\"International Real Estate\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/housesmarketplace.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"ru-RU\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/housesmarketplace.com\/new-home-sales-stumble-in-april-as-affordability-pressures-mount\/#webpage\",\"url\":\"https:\/\/housesmarketplace.com\/new-home-sales-stumble-in-april-as-affordability-pressures-mount\/\",\"name\":\"New home sales stumble in April, as affordability pressures mount - 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