{"id":63570,"date":"2026-07-16T03:00:22","date_gmt":"2026-07-16T01:00:22","guid":{"rendered":"https:\/\/housesmarketplace.com\/the-best-real-estate-software-for-2026-20-top-picks-for-agents-teams\/"},"modified":"2026-07-16T03:00:22","modified_gmt":"2026-07-16T01:00:22","slug":"the-best-real-estate-software-for-2026-20-top-picks-for-agents-teams","status":"publish","type":"post","link":"https:\/\/housesmarketplace.com\/ru\/the-best-real-estate-software-for-2026-20-top-picks-for-agents-teams\/","title":{"rendered":"\u041b\u0443\u0447\u0448\u0435\u0435 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u043c\u043d\u043e\u0435 \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u0440\u0438\u044d\u043b\u0442\u043e\u0440\u043e\u0432 \u043d\u0430 2026 \u0433\u043e\u0434: 20 \u043b\u0443\u0447\u0448\u0438\u0445 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u043e\u0432 \u0434\u043b\u044f \u0430\u0433\u0435\u043d\u0442\u043e\u0432 \u0438 \u043a\u043e\u043c\u0430\u043d\u0434."},"content":{"rendered":"<div>\n<p>It\u2019s hard to overstate how dramatically real estate software has changed over the last few years. We went from clunky, slow, and expensive CRMs to AI-powered video apps \u2014 seemingly overnight. While we focused on building our brands and trying to make sense of social media trends, the companies that make the software we use ballooned into a <a href=\"https:\/\/www.grandviewresearch.com\/horizon\/outlook\/real-estate-software-market-size\/global\" target=\"_blank\" rel=\"noreferrer noopener\">$10 billion+ industry<\/a>.<\/p>\n<p>With that much cold, hard cash being thrown at making your job easier, the cost-benefit ratio of real estate software has never been better. Today\u2019s software can (almost) automate your entire business \u2014 from first click to closing.<\/p>\n<p>To help you build the tech stack of your dreams, we reviewed dozens of tools that help you capture leads, market your business and build better client relationships. Here are our 20 favorites for 2026, including three new groundbreaking AI tools:<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-hide-on--tablet qodef-hide-on--mobile qodef-block-80fccb26 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width desktop-bestfor-table best-for-table\">\n<h2 class=\"wp-block-heading\" id=\"at-a-glance\">At-a-glance: The best real estate software for 2026<\/h2>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-lead-generation-amp-nurturing-software\">Best lead generation &amp; nurturing software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-5c2aed1a qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png\" alt=\"Logo-Placester\" style=\"width:auto;height:35px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-all-in-one-lead-generation-marketing-platform\" style=\"font-size:14px;font-style:normal;font-weight:600\">Best all-in-one lead generation + marketing platform<\/h4>\n<h3 class=\"wp-block-heading\" style=\"font-style:normal;font-weight:700\">\u041b\u0438\u0434\u0435\u0440 \u0440\u044b\u043d\u043a\u0430<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#market-leader\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-62e01c49 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"387987\" data-permalink=\"https:\/\/www.housingwire.com\/company\/smartzip\/smartzip-2\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"This image must be used within the context of the news release it accompanied. Request permission from issuer for other uses.\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"SmartZip\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?w=1024\" height=\"576\" width=\"1024\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?w=1024\" alt=\"SmartZip logo.\" class=\"wp-image-387987\" style=\"width:auto;height:50px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=1024,576 1024w\" sizes=\"(max-width: 1024px) 100vw, 1024px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-predictive-analytics\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f \u043f\u0440\u0435\u0434\u0438\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-smartzip\" style=\"font-style:normal;font-weight:700\">\u0421\u043c\u0430\u0440\u0442-\u043c\u043e\u043b\u043d\u0438\u044f<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#smartzip\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-98ab209f qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"756\" height=\"128\" data-attachment-id=\"501338\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/altos_logo\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png\" data-orig-size=\"756,128\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Altos_logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png?w=756\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png?w=756\" alt=\"Altos logo\" class=\"wp-image-501338\" style=\"width:157px;height:auto\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png 756w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png?resize=150,25 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png?resize=300,51 300w\" sizes=\"(max-width: 756px) 100vw, 756px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-data-driven-lead-nurturing\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f<\/strong> data-driven lead nurturing<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-altos\" style=\"font-style:normal;font-weight:700\">\u0410\u043b\u044c\u0442\u044b<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#altos\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-de98ff72 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"500\" height=\"173\" data-attachment-id=\"467897\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/logo-ylopo\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png\" data-orig-size=\"500,173\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo Ylopo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png?w=500\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png?w=500\" alt=\"Logo Ylopo\" class=\"wp-image-467897\" style=\"width:157px;height:auto\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png 500w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png?resize=150,52 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png?resize=300,104 300w\" sizes=\"(max-width: 500px) 100vw, 500px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-powered-lead-generation-nurturing\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f<\/strong> AI-powered lead generation + nurturing<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-ylopo\" style=\"font-style:normal;font-weight:700\">\u0418\u043b\u043e\u043f\u043e<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#Ylopo\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-idx-website-crm-software\">Best IDX website + CRM software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-42546a48 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png\" alt=\"Logo-AgentFire-2\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-overall-idx-crm-software\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0438\u0439 \u0432 \u0446\u0435\u043b\u043e\u043c<\/strong> IDX + CRM software<\/h4>\n<h3 class=\"wp-block-heading\">\u0426\u0418\u041d\u041a<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#cinc\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-bf5f6bd4 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png\" alt=\"Sierra-Interactive logo; a real estate CRM or customer relationship management software\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-seo-driven-leads\" style=\"font-size:14px;font-style:normal;font-weight:600\">SEO-\u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u043b\u0438\u0434\u044b<\/h4>\n<h3 class=\"wp-block-heading\">\u041d\u0430\u0441\u0442\u043e\u044f\u0449\u0438\u0435 \u0433\u0438\u043a\u0438<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#real-geeks\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-7b099af6 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png\" alt=\"Logo-iNCOM\" style=\"width:auto;height:25px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-small-teams\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for small teams<\/strong><\/h4>\n<h3 class=\"wp-block-heading\">\u0421\u044c\u0435\u0440\u0440\u0430 \u0418\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#sierra-interactive\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-real-estate-crm-software\">Best real estate CRM software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-b1da3b79 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Follow-Up-Boss.png\" alt=\"Logo-iNCOM\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-overall-crm\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong>\u041b\u0443\u0447\u0448\u0438\u0439 \u0432 \u0446\u0435\u043b\u043e\u043c<\/strong><\/strong> CRM<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-follow-up-boss\">\u041f\u043e\u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0439 \u0431\u043e\u0441\u0441 <\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#h-follow-up-boss\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a <\/a><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#follow-up-boss\">\u0434<\/a><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#h-follow-up-boss\">\u043f\u043e\u0434\u0440\u043e\u0431\u043d\u043e\u0441\u0442\u0438 \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-d73b866d qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"40\" data-attachment-id=\"522594\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/lone-wolf-logo-4\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png\" data-orig-size=\"224,40\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"lone-wolf-logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png?w=224\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png?w=224\" alt=\"lone-wolf-logo\" class=\"wp-image-522594\" style=\"width:155px;height:auto\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png 224w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png?resize=150,27 150w\" sizes=\"auto, (max-width: 224px) 100vw, 224px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-new-agents\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong>Best for new agents<\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-lone-wolf-relationships\">\u041e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f \u043e\u0434\u0438\u043d\u043e\u0447\u043a\u0438<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#liondesk\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-539f57c0 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png\" alt=\"Logo-iNCOM\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-value-for-money\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong>\u041b\u0443\u0447\u0448\u0435\u0435 \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u0446\u0435\u043d\u044b \u0438 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430<\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\">\u041b\u0443\u0447\u0448\u0438\u0439 \u043f\u0440\u043e\u0434\u044e\u0441\u0435\u0440<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#top-producer\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-53b8bb4c qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png\" alt=\"image_056b0a\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-teams-brokerages\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong>Best for teams + brokerages<\/strong><\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-rechat\">Rechat.<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#rechat\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-real-estate-marketing-software\">Best real estate marketing software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-7763066e qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png\" alt=\"image_056b0a\" style=\"width:220px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-social-media-marketing\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong>Best for social media marketing<\/strong><\/strong><\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\">\u041a\u043e\u0444\u0435 \u0438 \u043a\u043e\u043d\u0442\u0440\u0430\u043a\u0442\u044b<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#coffee-contracts\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-51754e86 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png\" alt=\"image_056b0a\" style=\"width:auto;height:50px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-video-marketing\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong>Best for video marketing<\/strong><\/strong><\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\">Pivo \u041d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u044c<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#pivo-real-estate\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-7617c16e qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png\" alt=\"image_056b0a\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-virtual-staging\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f<\/strong><\/strong><\/strong><\/strong> virtual staging<\/h4>\n<h3 class=\"wp-block-heading\">\u041f\u0440\u0438\u043c\u0435\u043d\u0438\u0442\u044c \u0434\u0438\u0437\u0430\u0439\u043d<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#apply-design\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-ai-real-estate-software\">Best AI real estate software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-bc1be9c4 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"80\" data-attachment-id=\"541991\" data-permalink=\"https:\/\/www.housingwire.com\/?attachment_id=541991\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png\" data-orig-size=\"326,80\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"reimaginehome_no_bg\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?w=326\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?w=326\" alt=\"REimagineHome logo.\" class=\"wp-image-541991\" style=\"width:157px;height:auto\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png 326w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?resize=150,37 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?resize=300,74 300w\" sizes=\"auto, (max-width: 326px) 100vw, 326px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-prompted-virtual-design-staging\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f<\/strong> AI-prompted virtual design staging<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-reimaginehome\" style=\"font-style:normal;font-weight:700\">REimagineHome<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#reimagine-home\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-0bddad2b qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"313\" height=\"99\" data-attachment-id=\"514063\" data-permalink=\"https:\/\/www.housingwire.com\/?attachment_id=514063\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png\" data-orig-size=\"313,99\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Scout logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?w=313\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?w=313\" alt=\"Scout logo\" class=\"wp-image-514063\" style=\"width:157px;height:auto\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png 313w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?resize=150,47 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?resize=300,95 300w\" sizes=\"auto, (max-width: 313px) 100vw, 313px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-powered-lead-enhancement-nurturing\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f<\/strong> AI-powered lead enhancement + nurturing<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-scout\" style=\"font-style:normal;font-weight:700\">\u0420\u0430\u0437\u0432\u0435\u0434\u0447\u0438\u043a<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#scout\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-775c39e9 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"219\" data-attachment-id=\"528667\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/fello-new-logo\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png\" data-orig-size=\"512,219\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Fello new logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?w=512\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?w=512\" alt=\"Fello new logo\" class=\"wp-image-528667\" style=\"width:auto;height:35px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png 512w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?resize=150,64 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?resize=300,128 300w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-lead-scoring\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong><strong>Best for lead scoring<\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-fello\">\u0424\u0435\u043b\u043b\u043e<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#fello\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-61e08dc8 qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png\" alt=\"image_056b0a\" style=\"width:auto;height:30px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-data-driven-market-valuations\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong><strong>Best for data-driven market valuations<\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\">HouseCanary<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#housecanary\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-8fdb2daa qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"205\" height=\"57\" data-attachment-id=\"534813\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/screenshot-2025-08-12-112702-edited\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png\" data-orig-size=\"205,57\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Screenshot 2025-08-12 112702 \u2013 Edited\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png?w=205\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png\" alt=\"ListedKit AI logo. \" class=\"wp-image-534813\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png 205w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png?resize=150,42 150w\" sizes=\"auto, (max-width: 205px) 100vw, 205px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-tra-nsaction-management\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong><strong>Best for tra<\/strong><\/strong><\/strong><\/strong><\/strong>nsaction management <\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-listedkit-ai\">ListedKit AI<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#listedkitai\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-e9c89dbb qodef-col-num--4 qodef-col-layout--25 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"348\" height=\"67\" data-attachment-id=\"510129\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/ai-tools-real-estate\/collov-ai-logo\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png\" data-orig-size=\"348,67\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Collov AI logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?w=348\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?w=348\" alt=\"Collov AI logo\" class=\"wp-image-510129\" style=\"width:auto;height:25px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png 348w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?resize=150,29 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?resize=300,58 300w\" sizes=\"auto, (max-width: 348px) 100vw, 348px\"><\/figure>\n<h4 class=\"wp-block-heading\" id=\"h-best-for-affordable-ai-home-staging\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong><strong><strong><strong><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0433\u043e \u0434\u043e\u043c\u0430\u0448\u043d\u0435\u0433\u043e \u0440\u0430\u0437\u043c\u0435\u0449\u0435\u043d\u0438\u044f \u0418\u0418<\/strong><\/strong><\/strong><\/strong><\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-collov-ai\">\u041a\u043e\u043b\u043b\u043e\u0432 \u0410.\u0418.<\/h3>\n<p class=\"has-text-align-center\" style=\"font-size:12px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#virtual-staging-ai\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-4f261bc4 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width mobile-bestfor-table best-for-table mobile-best-for\">\n<h2 class=\"wp-block-heading\" id=\"h-at-a-glance-the-best-real-estate-software-for-2026\">At-a-glance: The best real estate software for 2026<\/h2>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-lead-generation-amp-nurturing-software-0\">Best lead generation &amp; nurturing software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-3530ab7b qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-all-in-one-lead-generation-marketing-platform-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best all-in-one lead generation + marketing platform<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-market-leader\" style=\"font-style:normal;font-weight:700\">\u041b\u0438\u0434\u0435\u0440 \u0440\u044b\u043d\u043a\u0430<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#market-leader\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-99898f4d qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-predictive-analytics-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f \u043f\u0440\u0435\u0434\u0438\u043a\u0442\u0438\u0432\u043d\u043e\u0439 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-smartzip-0\" style=\"font-style:normal;font-weight:700\">\u0421\u043c\u0430\u0440\u0442-\u043c\u043e\u043b\u043d\u0438\u044f<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#smartzip\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-79ec887c qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-data-driven-lead-nurturing-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for data-driven lead nurturing<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-altos-0\" style=\"font-style:normal;font-weight:700\">\u0410\u043b\u044c\u0442\u044b<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#altos\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-cc2ecebd qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-powered-lead-generation-and-nurturing\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u0435 \u0434\u043b\u044f \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0441 \u043f\u043e\u043c\u043e\u0449\u044c\u044e \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430.<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-ylopo-0\" style=\"font-style:normal;font-weight:700\">\u0418\u043b\u043e\u043f\u043e<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#Scout\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-idx-website-crm-platforms\">Best IDX website + CRM platforms<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-bae27757 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-overall-idx-crm\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0438\u0439 \u0432 \u0446\u0435\u043b\u043e\u043c<\/strong> IDX + CRM<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-cinc\" style=\"font-style:normal;font-weight:700\">\u0426\u0418\u041d\u041a<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#cinc\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-bd6d3f58 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-seo-driven-leads-0\" style=\"font-size:14px;font-style:normal;font-weight:600\">SEO-\u043e\u0440\u0438\u0435\u043d\u0442\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u043b\u0438\u0434\u044b<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-real-geeks\" style=\"font-style:normal;font-weight:700\">\u041d\u0430\u0441\u0442\u043e\u044f\u0449\u0438\u0435 \u0433\u0438\u043a\u0438<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#real-geeks\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-05f1a261 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-small-teams-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for small teams<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-sierra-interactive\" style=\"font-style:normal;font-weight:700\">\u0421\u044c\u0435\u0440\u0440\u0430 \u0418\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#sierra-interactive\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-real-estate-crm-software-0\">Best real estate CRM software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-5fe86f25 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-overall-crm-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0438\u0439 \u0432 \u0446\u0435\u043b\u043e\u043c<\/strong> CRM<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-follow-up-boss-0\" style=\"font-style:normal;font-weight:700\">\u041f\u043e\u0441\u043b\u0435\u0434\u0443\u044e\u0449\u0438\u0439 \u0431\u043e\u0441\u0441<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#follow-up-boss\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-68c04bb7 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-new-agents-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for new agents<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-lone-wolf-relationships-0\" style=\"font-style:normal;font-weight:700\">\u041e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u044f \u043e\u0434\u0438\u043d\u043e\u0447\u043a\u0438<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#liondesk\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-5195b023 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-value-for-money-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435\u0435 \u0441\u043e\u043e\u0442\u043d\u043e\u0448\u0435\u043d\u0438\u0435 \u0446\u0435\u043d\u044b \u0438 \u043a\u0430\u0447\u0435\u0441\u0442\u0432\u0430<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-top-producer\" style=\"font-style:normal;font-weight:700\">\u041b\u0443\u0447\u0448\u0438\u0439 \u043f\u0440\u043e\u0434\u044e\u0441\u0435\u0440<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#top-producer\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-ee282b89 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-teams-brokerages-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for teams + brokerages<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-rechat-0\" style=\"font-style:normal;font-weight:700\">Rechat.<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#rechat\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-real-estate-marketing-software-0\">Best real estate marketing software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-0fa46f40 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-social-media-marketing-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for social media marketing<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-coffee-amp-contracts\" style=\"font-style:normal;font-weight:700\">\u041a\u043e\u0444\u0435 \u0438 \u043a\u043e\u043d\u0442\u0440\u0430\u043a\u0442\u044b<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#coffee-contracts\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-2d317f9e qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-video-marketing-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for video marketing<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-pivo-real-estate\" style=\"font-style:normal;font-weight:700\">Pivo \u041d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u044c<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#pivo-real-estate\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-161b3981 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-virtual-staging-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>\u041b\u0443\u0447\u0448\u0435 \u0432\u0441\u0435\u0433\u043e \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f<\/strong> virtual staging<\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-apply-design\" style=\"font-style:normal;font-weight:700\">\u041f\u0440\u0438\u043c\u0435\u043d\u0438\u0442\u044c \u0434\u0438\u0437\u0430\u0439\u043d<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#apply-design\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<h3 class=\"wp-block-heading section-h3-title\" id=\"h-best-ai-real-estate-software-0\">Best AI real estate software<\/h3>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-00dc54a6 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-prompted-virtual-design-staging-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for AI-prompted virtual design staging<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-reimaginehome-0\" style=\"font-style:normal;font-weight:700\">REimagineHome <\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#reimagine-home\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-cb6db526 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-powered-lead-enhancement-nurturing-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for AI-powered lead enhancement + nurturing<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-scout-0\" style=\"font-style:normal;font-weight:700\">\u0420\u0430\u0437\u0432\u0435\u0434\u0447\u0438\u043a<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#scout\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-94cd40b6 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-lead-scoring-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for lead scoring<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-fello-0\" style=\"font-style:normal;font-weight:700\">\u0424\u0435\u043b\u043b\u043e<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#fello\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-376c7f2c qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-data-driven-market-valuations-0\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for data-driven market valuations<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-housecanary\" style=\"font-style:normal;font-weight:700\">HouseCanary<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#housecanary\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-91cf8825 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-transaction-management\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for transaction management<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-listedkit-ai-0\" style=\"font-style:normal;font-weight:700\">ListedKit AI<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#listedkitai\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-87e644c0 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--small qodef-vertical-align--middle qodef-content--boxed\">\n<h4 class=\"wp-block-heading\" id=\"h-best-for-ai-home-staging\" style=\"font-size:14px;font-style:normal;font-weight:600\"><strong>Best for AI home staging<\/strong><\/h4>\n<h3 class=\"wp-block-heading\" id=\"h-collov-ai-0\" style=\"font-style:normal;font-weight:700\">\u041a\u043e\u043b\u043b\u043e\u0432 \u0410.\u0418.<\/h3>\n<p>\u041f\u041e\u0421\u0415\u0429\u0410\u0422\u042c<\/p>\n<p style=\"font-size:11px\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/#virtual-staging-ai\">\u041f\u0435\u0440\u0435\u0439\u0442\u0438 \u043a \u0434\u0435\u0442\u0430\u043b\u044f\u043c \u2193<\/a><\/strong><\/p>\n<\/section>\n<\/section>\n<h2 class=\"wp-block-heading\" id=\"h-best-lead-generation-amp-nurturing-real-estate-software\">Best lead generation &amp; nurturing real estate software<\/h2>\n<p>As the name suggests, lead generation and nurturing software helps agents and brokers generate and nurture leads. The best ones provide relatively simple IDX lead capture websites and automated tools to nurture those leads via email and text messages. If you already have a CRM and website you love and only want leads you can nurture on autopilot, they can be hugely helpful for your business.<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-804f013d qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-0b539c82 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"market-leader\">1. Market Leader: Best all-in-one lead generation + marketing platform<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-061fbe92 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"431\" height=\"93\" data-attachment-id=\"410558\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-lead-generation-ideas\/logo-market-leader\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png\" data-orig-size=\"431,93\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Market-Leader\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png?w=431\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png?w=431\" alt=\"Market Leader logo: a real estate CRM solution\" class=\"wp-image-410558\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:70px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png 431w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png?resize=150,32 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-Market-Leader.png?resize=300,65 300w\" sizes=\"auto, (max-width: 431px) 100vw, 431px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $189 per month<\/strong><\/p>\n<\/section>\n<p>Market Leader offers agents an affordable way to generate and nurture leads that they can upgrade as their business grows. Their entry-level Pro package starts at around $189 per month and includes a CRM, IDX website, and marketing center that includes direct mail marketing.<\/p>\n<p>Lead add-ons include very affordable top-of-funnel social media leads through their <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/market-leader-network-boost-res\/\" data-shortcode=\"true\">\u0423\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0441\u0435\u0442\u0438<\/a> program \u2014 to highly qualified (and much pricier) buyer and seller leads.<br \/>They\u2019ve also added <a href=\"https:\/\/www.marketleader.com\/products\/real-estate-leads\/housevalues-seller-leads\/\">HouseValues<\/a>, which helps agents reach potential sellers earlier and nurture those relationships with personalized, agent-branded Equity Reports and engagement insights directly within Market Leader\u2019s CRM.<\/p>\n<p>Market Leader is a fantastic option for newer agents who don\u2019t have the budget for more advanced lead generation and nurturing tools like <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/ylopo-res\/\" data-shortcode=\"true\">\u0418\u043b\u043e\u043f\u043e<\/a> \u0438\u043b\u0438 <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/cinc-res\/\" data-shortcode=\"true\">\u0426\u0418\u041d\u041a<\/a>.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Listing marketing automation includes single-property websites<\/li>\n<li>Print marketing includes bulk mail flyers, postcards and scheduled birthday and anniversary cards for past clients<\/li>\n<li>Custom-branded content library<\/li>\n<li>Automated email and text drip campaigns<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Affordable all-in-one lead generation and nurturing system<\/li>\n<li>Top-of-funnel <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/market-leader-network-boost-res\/\" data-shortcode=\"true\">\u0423\u0432\u0435\u043b\u0438\u0447\u0435\u043d\u0438\u0435 \u0441\u0435\u0442\u0438<\/a> \u0432\u0435\u0434\u0435\u0442<\/li>\n<li>Direct mail tools<\/li>\n<li>Easily upgradeable to add more features<\/li>\n<li>CRM is easy to use and has a large user base for troubleshooting and advice<\/li>\n<li>Seller lead generation through HouseValues<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>IDX websites are very basic and have limited customization options<\/li>\n<li>CRM lacks advanced nurturing features<\/li>\n<li>No AI features available in any plan<\/li>\n<li>No automated text messaging or auto dialer<\/li>\n<li>Price-per-lead can be higher than other providers that charge more for software<\/li>\n<li>Some agents complain about lead quality<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b \u0434\u043b\u044f \u0430\u0433\u0435\u043d\u0442\u043e\u0432:<\/strong> $189 per month + $30-$50 per lead (one user)<\/li>\n<li><strong>\u041a\u043e\u043c\u0430\u043d\u0434\u044b:<\/strong> $329 + $30 to $50 per lead (up to ten users)<\/li>\n<li><strong>Broker Suite:<\/strong> \u041f\u043e\u0437\u0432\u043e\u043d\u0438\u0442\u0435, \u0447\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0446\u0435\u043d\u0443<\/li>\n<\/ul>\n<p><strong>\u041f\u043e\u0441\u043c\u043e\u0442\u0440\u0438\u0442\u0435 \u041b\u0438\u0434\u0435\u0440 \u0440\u044b\u043d\u043a\u0430<\/strong><\/p>\n<p class=\"has-text-align-center has-text-color has-link-color wp-elements-07d79b22e98221121551e0f53cc5e938\" style=\"color:#8f8f8f;font-size:14px;font-style:normal;font-weight:600\">\u0427\u0418\u0422\u0410\u0419\u0422\u0415 \u041d\u0410\u0428\u0418<\/p>\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.housingwire.com\/articles\/market-leader-review\/\"><strong>\u041b\u0438\u0434\u0435\u0440 \u0440\u044b\u043d\u043a\u0430<\/strong> <strong>\u041e\u0431\u0437\u043e\u0440<\/strong><\/a><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-04c83266 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-db8f47f8 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"smartzip\">2. Smartzip: Best for predictive analytics<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-f4465f08 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"387987\" data-permalink=\"https:\/\/www.housingwire.com\/company\/smartzip\/smartzip-2\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"This image must be used within the context of the news release it accompanied. Request permission from issuer for other uses.\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"SmartZip\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?w=1024\" height=\"576\" width=\"1024\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?w=1024\" alt=\"SmartZip logo.\" class=\"wp-image-387987\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:80px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/05\/SmartZip.jpg?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at ~$500 per month<\/strong><\/p>\n<\/section>\n<p>Smartzip uses predictive analytics to sift through reams of data to identify likely sellers before they hit other lead providers. Using their platform, you can easily target a zip code, neighborhood or custom farm area to find homeowners who are likely to sell in the next 12 months. The Smartzip algorithm uses over one billion data points gathered from behavioral, demographic, event and property information. This ensures their data is the most up-to-date and accurate. <\/p>\n<p>In addition, Smartzip provides robust marketing and nurturing tools, including a CRM with real estate lead data, home valuation landing pages, direct mail campaigns, a comparative market analysis tool and more. If you want to generate and nurture seller leads on autopilot, that\u2019s an unbeatable combination \u2014 one we think is the future of real estate software.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-0\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Exclusive listing leads generated by predictive analytics<\/li>\n<li>\u041e\u0442\u0447\u0435\u0442\u044b \u043e \u043c\u0435\u0441\u0442\u043d\u044b\u0445 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0438\u044f\u0445<\/li>\n<li>Customized lead targeting <\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-0\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Predictive analytics targets likely sellers<\/li>\n<li>\u041a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u043d\u044b\u0435 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u0438 \u0440\u0430\u0437\u0432\u0438\u0442\u0438\u044f<\/li>\n<li>\u041a\u0430\u0447\u0435\u0441\u0442\u0432\u043e \u0434\u0438\u0437\u0430\u0439\u043d\u0430 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u044b\u0445 \u043c\u0430\u0442\u0435\u0440\u0438\u0430\u043b\u043e\u0432<\/li>\n<li>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0435 \u0446\u0435\u043b\u0435\u0432\u044b\u0435 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u044b \u043e\u0446\u0435\u043d\u043a\u0438 \u0441\u0442\u043e\u0438\u043c\u043e\u0441\u0442\u0438 \u0436\u0438\u043b\u044c\u044f<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>\u041b\u0438\u0434\u044b \u043d\u0435 \u044f\u0432\u043b\u044f\u044e\u0442\u0441\u044f \u044d\u043a\u0441\u043a\u043b\u044e\u0437\u0438\u0432\u043d\u044b\u043c\u0438 \u0438, \u043a\u0430\u043a \u043f\u0440\u0430\u0432\u0438\u043b\u043e, \u043d\u0430\u0445\u043e\u0434\u044f\u0442\u0441\u044f \u0432 \u0432\u0435\u0440\u0445\u043d\u0435\u0439 \u0447\u0430\u0441\u0442\u0438 \u0432\u043e\u0440\u043e\u043d\u043a\u0438 \u043f\u0440\u043e\u0434\u0430\u0436.<\/li>\n<li>\u041d\u0435 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0443\u0435\u0442\u0441\u044f \u0434\u043b\u044f \u043d\u043e\u0432\u044b\u0445 \u0430\u0433\u0435\u043d\u0442\u043e\u0432; \u043e\u0442\u043d\u043e\u0441\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0434\u043e\u0440\u043e\u0433\u043e\u0439<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-0\">\u0426\u0435\u043d\u044b<\/h3>\n<p><strong>\u041e\u0442 $500 \u0432 \u043c\u0435\u0441\u044f\u0446<\/strong>, \u0441\u043e \u0441\u0440\u0435\u0434\u043d\u0438\u043c\u0438 \u0435\u0436\u0435\u043c\u0435\u0441\u044f\u0447\u043d\u044b\u043c\u0438 \u0440\u0430\u0441\u0445\u043e\u0434\u0430\u043c\u0438 $1,000<\/p>\n<p><strong>Check out Smartzip<\/strong><\/p>\n<p class=\"has-text-align-center has-text-color has-link-color wp-elements-07d79b22e98221121551e0f53cc5e938\" style=\"color:#8f8f8f;font-size:14px;font-style:normal;font-weight:600\">\u0427\u0418\u0422\u0410\u0419\u0422\u0415 \u041d\u0410\u0428\u0418<\/p>\n<p class=\"has-text-align-center\"><a href=\"https:\/\/www.housingwire.com\/articles\/smartzip-review\/\"><strong>\u0421\u043c\u0430\u0440\u0442-\u043c\u043e\u043b\u043d\u0438\u044f<\/strong> <strong>\u041e\u0431\u0437\u043e\u0440<\/strong><\/a><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-aef6d64a qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-94b6a579 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"altos\">3. Altos: Best for data-driven lead nurturing<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-a3dbb01f qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/Altos_logo.png?w=756\" alt=\"Logo-Catalyze-AI\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:75px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>\u041d\u0430\u0447\u0430\u043b\u044c\u043d\u0430\u044f \u0446\u0435\u043d\u0430: \u0411\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e<\/strong><\/strong><\/p>\n<\/section>\n<p>Altos (formerly Altos Research), provides automated market report email campaigns and Facebook ads to generate and nurture seller leads. Unlike competitors who only update once per month, Altos reports are updated each week \u2014 perfect for weekly drip campaigns and more clickable Facebook ads.\u00a0<\/p>\n<p>Altos\u2019 software also provides analytics to track how your leads interact with your reports. You\u2019ll get notified when a lead opens a report, forwards it or changes the zip code they\u2019re searching in \u2014 giving you critical data to leverage on your next follow-up. It\u2019s an ideal solution for newer agents who want to position themselves as the go-to local market expert in their farm area.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-1\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Automated weekly market report email campaigns\u00a0<\/li>\n<li>One-click Facebook ads\u00a0<\/li>\n<li>Attractive and intuitive design\u00a0<\/li>\n<li>Custom-branding available\u00a0<\/li>\n<li>Analytics to track campaign performance<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-1\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>More timely data than other providers\u00a0<\/li>\n<li>Email campaigns are automated and trackable<\/li>\n<li>Analytics provide key insights for lead follow up\u00a0<\/li>\n<li>Pre-written and optimized Facebook ads to generate leads\u00a0<\/li>\n<li>Direct integrations with popular CRMs like Follow Up Boss and Real Geeks<\/li>\n<li>Starter plan includes one free report<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>RPR provides (monthly) market reports free for NAR members<\/li>\n<li>Market report PDFs only available in paid plans<\/li>\n<li>Leads generated from market reports might be high-funnel\u00a0<\/li>\n<li>\u00a0Home valuation ads generate lower funnel leads\u00a0<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-1\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u0421\u0442\u0430\u0440\u0442\u0435\u0440:<\/strong> \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e\u0439 \u0438\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0438\u0438<\/li>\n<li><strong>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b:<\/strong> $79 per month<\/li>\n<li><strong>Premium: <\/strong>$149 per month\u00a0<\/li>\n<li><strong>Small office: <\/strong>$349 per month\u00a0<\/li>\n<\/ul>\n<p><strong>Check out Altos<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-15aab868 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-08b1aa6c qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"ylopo\">4. Ylopo: Best for AI-powered lead generation + nurturing<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-604232d2 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img decoding=\"async\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Ylopo.png?w=500\" alt=\"Logo-Catalyze-AI\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:75px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting price: $395 (software only)<\/strong><\/p>\n<\/section>\n<p>Ylopo uses sophisticated artificial intelligence (AI) tools to generate, nurture and convert leads for you on autopilot. The platform\u2019s proprietary technology focuses on \u201cbuy-sell\u201d leads to help maximize ROI from your ad spend. Ylopo creates and updates dynamic social media ads (they change based on your lead\u2019s behavior) that can laser-target specific demographic and geographic niches from the neighborhood level down. For example, if your demographic niche is Veterans in Honolulu, Ylopo\u2019s system will only show them ads for properties that meet VA loan standards in Honolulu.<\/p>\n<p>Trained on millions of conversations, Ylopo\u2019s AI assistants work tirelessly to nurture your leads so you can focus on servicing your clients. Have a large database? Ylopo\u2019s remarketing tool serves dynamic ads to cold leads already in your CRM \u2014ensuring fewer leads slip through the cracks. It\u2019s an ideal platform for tech-savvy agents, teams and brokerages who want to leverage AI to close more deals.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-2\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Dynamic social media ads that change with lead\u2019s behavior <\/li>\n<li>Remarketing tool to serve ads to leads in your database<\/li>\n<li>IDX lead capture website<\/li>\n<li>AI voice and text message nurturing <\/li>\n<li>Cash offer seller lead generation ads with Zoodealio<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-2\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Targets leads in demographic and geographic niches<\/li>\n<li>Direct integrations with Follow Up Boss, Sierra Interactive and Liondesk<\/li>\n<li>Remarketing tool warms up cold leads already in your database<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Limited CRM functionality<\/li>\n<li>Pricing for software is higher than some competitors<\/li>\n<li>AI voice calls might annoy some leads<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-2\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li>Pricing for software-only packages start at $399 and vary widely based on ad spend and upgrades. <\/li>\n<\/ul>\n<p><strong>Check out Ylopo<\/strong><\/p>\n<\/section>\n<\/section>\n<h2 class=\"wp-block-heading\" id=\"h-best-idx-website-crm-platforms-0\">Best IDX Website + CRM Platforms<\/h2>\n<p>Today\u2019s IDX website + CRM platforms give you the near-magical ability to market your business, generate leads, build your brand and manage your transactions with one tool. An ideal IDX website + CRM platform should offer advanced CRM features, sleek IDX websites designed for lead capture <em>\u0438<\/em> branding, and enough available upgrades to grow along with your business.<\/p>\n<p>Here are our picks for the best all-in-one IDX website + CRM platforms for 2025.<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-7f5d87e2 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-73b7f78d qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"cinc\">5. CINC: Best overall website + CRM platform<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-2fa8f880 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"425\" height=\"100\" data-attachment-id=\"410561\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-lead-generation-ideas\/logo-cinc\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png\" data-orig-size=\"425,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-CINC\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png?w=425\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png?w=425\" alt=\"CINC logo; a real estate CRM or customer relationship management software\" class=\"wp-image-410561\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:80px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png 425w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png?resize=150,35 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/Logo-CINC.png?resize=300,71 300w\" sizes=\"auto, (max-width: 425px) 100vw, 425px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>\u041d\u0430\u0447\u0438\u043d\u0430\u044f \u0441 $899 \u0432 \u043c\u0435\u0441\u044f\u0446<\/strong><\/strong><br \/><strong>\u00a0(pricing includes buyer leads)<\/strong><\/p>\n<\/section>\n<p>CINC combines sleek IDX websites, bleeding-edge paid lead generation and AI nurturing tools with some of the best training in the industry. More than just an IDX website with a CRM, CINC bills itself as a complete system that gives solo agents and teams all the tools they need to run their businesses\u2014an assessment we agree with. The optional 3-line auto-dialer is a feature we hope more software companies add to their platforms in the future.<\/p>\n<p>If you want to focus on paid leads, CINC is an obvious choice. Their hyperlocal ad targeting allows agents to generate leads from specific neighborhoods, school districts, and even home types. Monthly pricing is steep, but it includes software and leads you can start working with right away. <\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-3\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Hyper-local lead targeting focuses on neighborhoods, school districts and more<\/li>\n<li>Optional CINC AI lead nurturing tool<\/li>\n<li>Optional 3-line auto-dialer<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-3\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Lead generation and nurturing platform powered by AI<\/li>\n<li>Done-for-you Facebook and Google lead generation<\/li>\n<li>Lead generation is powered by data from 50,000 top-producing agents &amp; teams<\/li>\n<li>Optional CINC AI lead nurturing tool trained by top-producing agents<\/li>\n<li>Lead generation and conversion training<\/li>\n<li>Online and in-person mastermind events<\/li>\n<li>6,000-member Facebook Mastermind group<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>\u041a\u0440\u0438\u0432\u0430\u044f \u043e\u0431\u0443\u0447\u0435\u043d\u0438\u044f \u043c\u043e\u0436\u0435\u0442 \u0431\u044b\u0442\u044c \u043a\u0440\u0443\u0442\u043e\u0439 \u0434\u043b\u044f \u043d\u0435\u043f\u043e\u0434\u043a\u043e\u0432\u0430\u043d\u043d\u044b\u0445 \u0432 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f\u0445 \u0430\u0433\u0435\u043d\u0442\u043e\u0432<\/li>\n<li>CINC\u2019s IDX Websites are hyper-focused on lead generation but won\u2019t win any design awards. If aesthetics are important to you, try <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/luxury-presence-res\/\" data-shortcode=\"true\">\u0420\u043e\u0441\u043a\u043e\u0448\u043d\u043e\u0435 \u043f\u0440\u0438\u0441\u0443\u0442\u0441\u0442\u0432\u0438\u0435<\/a> \u0438\u043b\u0438 <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/agent-image-res\/\" data-shortcode=\"true\">\u0418\u0437\u043e\u0431\u0440\u0430\u0436\u0435\u043d\u0438\u0435 \u0430\u0433\u0435\u043d\u0442\u0430<\/a>.<\/li>\n<li>CINC isn\u2019t cheap. Pricing is comparable to platforms like BoomTown which puts CINC out of reach for many solo agents<\/li>\n<li>Less branding and marketing focused than other IDX website + CRM platforms<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-3\">\u0426\u0435\u043d\u044b<\/h3>\n<p>Starting at $899 per month for solo agents and $1,500+ for teams, CINC\u2019s pricing is comparable to other high-end platforms like BoomTown. However, pricing is heavily dependent on factors like ad spend, cost per lead in your farm area, and additional features such as their AI lead nurturing tool, so it can vary widely.<\/p>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u0411\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u0430\u044f \u043f\u0440\u043e\u0431\u043d\u0430\u044f \u0432\u0435\u0440\u0441\u0438\u044f:<\/strong> no<\/li>\n<li><strong>\u0422\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f \u043a\u043e\u043d\u0442\u0440\u0430\u043a\u0442:<\/strong> 6-month minimum<\/li>\n<li><strong>CINC AI:<\/strong> +$200 per month<\/li>\n<li><strong>3-line auto-dialer:<\/strong> +$100 per month, per site<\/li>\n<\/ul>\n<p><strong>\u041f\u0440\u043e\u0432\u0435\u0440\u044c\u0442\u0435 CINC<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-88bdf305 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-775c3b69 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"real-geeks\">6. Real Geeks: Best for solo agents<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-6db15879 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"532\" height=\"100\" data-attachment-id=\"412358\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/top-real-estate-lead-generation-companies\/logo-real-geeks\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png\" data-orig-size=\"532,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Real-Geeks\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png?w=532\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png?w=532\" alt=\"Logo-Real-Geeks\" class=\"wp-image-412358\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png 532w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png?resize=150,28 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Real-Geeks.png?resize=300,56 300w\" sizes=\"auto, (max-width: 532px) 100vw, 532px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $399 per month<\/strong><\/p>\n<\/section>\n<p>Real Geeks is one of the most popular and well-reviewed IDX website + CRM platforms for a good reason. It provides solo agents and small teams with all of the lead generation, nurturing, and marketing tools they need \u2014 starting at less than half the price of competitors like CINC or Boomtown. <\/p>\n<p>While Real Geeks\u2019 entry-level Establish plan doesn\u2019t include done-for-you lead generation or advanced AI features, it\u2019s still one of the best values in the industry. Available upgrades include an AI chatbot and done-for-you buyer and seller lead generation.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-4\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Sleek IDX websites designed for lead capture<\/li>\n<li>AI-powered lead nurturing assistant<\/li>\n<li>Advanced Email and SMS drip campaigns<\/li>\n<li>Reactive responses automatically texts leads based on their behavior<\/li>\n<li>Automated property alerts and market reports<\/li>\n<li>EstateIQ property valuation tool<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-4\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Entry-level plan offers excellent value for money<\/li>\n<li>Automated SMS &amp; email auto-responders<\/li>\n<li>A la carte upgrades offer advanced AI, done-for-you lead generation &amp; automation features<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>IDX websites are designed for lead capture, not branding<\/li>\n<li>Limited website customization options<\/li>\n<li>AI-generated area pages created with SEO Fast Track tool might get flagged by search engines as spam<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-4\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u0423\u0447\u0440\u0435\u0436\u0434\u0430\u0442\u044c:<\/strong> $399 per month<\/li>\n<li><strong>\u0420\u0430\u0441\u0442\u0438:<\/strong> $699 per month<\/li>\n<li><strong>\u0420\u0430\u0441\u0448\u0438\u0440\u044f\u0442\u044c:<\/strong> $1199 per month<\/li>\n<li><strong>\u0417\u0430\u0432\u043e\u0435\u0432\u044b\u0432\u0430\u0442\u044c:<\/strong> $1700 per month<\/li>\n<li><strong>\u0422\u0440\u0435\u0431\u0443\u0435\u0442\u0441\u044f \u043a\u043e\u043d\u0442\u0440\u0430\u043a\u0442:<\/strong> 6 \u043c\u0435\u0441\u044f\u0446\u0435\u0432<\/li>\n<li><strong>\u0411\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u0430\u044f \u043f\u0440\u043e\u0431\u043d\u0430\u044f \u0432\u0435\u0440\u0441\u0438\u044f:<\/strong> \u041d\u0435\u0442<\/li>\n<\/ul>\n<p><strong>\u041f\u043e\u0441\u043c\u043e\u0442\u0440\u0438\u0442\u0435 Real Geeks<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-56001c11 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-2c77cd8d qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"sierra-interactive\">7. Sierra Interactive: Best for small teams<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-f569f2c4 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"782\" height=\"100\" data-attachment-id=\"416148\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/logo-sierra-interactive\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png\" data-orig-size=\"782,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Sierra-Interactive\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png?w=782\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png?w=782\" alt=\"Sierra-Interactive logo; a real estate CRM or customer relationship management software\" class=\"wp-image-416148\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png 782w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png?resize=150,19 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png?resize=300,38 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Sierra-Interactive.png?resize=768,98 768w\" sizes=\"auto, (max-width: 782px) 100vw, 782px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $<strong>524.95<\/strong><\/strong> <strong>per month<\/strong><\/p>\n<\/section>\n<p>Sierra Interactive is an all-in-one CRM and IDX website that uses a proprietary IDX integration to help small teams generate and nurture leads. Unlike other IDX websites that often use off-the-shelf IDX plugins, Sierra\u2019s proprietary IDX is designed to rank your website on search engines. That means your website can generate free leads from search engines while you focus on giving your clients the service they deserve. <\/p>\n<p>The platform also comes with an integrated triple-line dialer and offers team management features to never let a lead (or a client) slip through the cracks.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-5\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Proprietary IDX designed to rank on search engines\u00a0<\/li>\n<li>Sleek and stylish lead generation and branding websites<\/li>\n<li>Integrated triple-line dialer\u00a0<\/li>\n<li>Automated lead nurturing and marketing tools<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-5\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Sophisticated CRM designed for teams\u00a0<\/li>\n<li>Can choose between buyer and seller-focused websites<\/li>\n<li>Done-for-you digital advertising\u00a0<\/li>\n<li>In-app text message marketing tools<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>\u041d\u0435 \u043f\u043e\u0434\u0445\u043e\u0434\u0438\u0442 \u0434\u043b\u044f \u0438\u043d\u0434\u0438\u0432\u0438\u0434\u0443\u0430\u043b\u044c\u043d\u044b\u0445 \u0430\u0433\u0435\u043d\u0442\u043e\u0432.\u00a0<\/li>\n<li>Leads are not included in the entry-level package<\/li>\n<li>\u0412\u0441\u0442\u0440\u043e\u0435\u043d\u043d\u044b\u0445 \u0444\u0443\u043d\u043a\u0446\u0438\u0439 \u0418\u0418 \u043d\u0435\u0442.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-5\">\u0426\u0435\u043d\u044b<\/h3>\n<p>Starting at $524.95 per month. Call for custom team pricing.<\/p>\n<p><strong>\u041f\u0440\u043e\u0432\u0435\u0440\u044c\u0442\u0435 Sierra Interactive<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-42d8d34a qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-related-articles\">\u0421\u0442\u0430\u0442\u044c\u0438 \u043f\u043e \u0422\u0435\u043c\u0435<\/h3>\n<div class=\"qodef-block-container qodef-block-243b5abd\">\n<article class=\"qodef-blog-item qodef-e qodef-gutenberg-column post-412323 post type-post status-publish format-standard has-post-thumbnail hentry category-real-estate category-real-estate-lead-generation category-vetted\">\n<p>\t\t<a href=\"https:\/\/www.housingwire.com\/articles\/top-real-estate-lead-generation-companies\/\"><br \/>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg\" class=\"attachment-full size-full\" alt=\"FeaturedImage-top-real-estate-lead-generation-companies\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-attachment-id=\"495726\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-tools\/featuredimage-top-real-estate-lead-generation-companies\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"FeaturedImage-top-real-estate-lead-generation-companies\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-top-real-estate-lead-generation-companies.jpg?w=1024\">\t\t<\/a><\/p>\n<h5 class=\"qodef-e-title\">\n\t<a class=\"qodef-e-title-link\" href=\"https:\/\/www.housingwire.com\/articles\/top-real-estate-lead-generation-companies\/\"><br \/>\n\t\tThe 8 top real estate lead generation companies for 2026\t<\/a><br \/>\n<\/h5>\n<\/article>\n<article class=\"qodef-blog-item qodef-e qodef-gutenberg-column post-410530 post type-post status-publish format-standard has-post-thumbnail hentry category-real-estate category-real-estate-lead-generation category-vetted\">\n<p>\t\t<a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-lead-generation-ideas\/\"><br \/>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg\" class=\"attachment-full size-full\" alt=\"FeaturedImage-real-estate-lead-generation-ideas\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-attachment-id=\"495715\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-lead-generation-ideas\/featuredimage-real-estate-lead-generation-ideas\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"FeaturedImage-real-estate-lead-generation-ideas\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/10\/FeaturedImage-real-estate-lead-generation-ideas.jpg?w=1024\">\t\t<\/a><\/p>\n<h5 class=\"qodef-e-title\">\n\t<a class=\"qodef-e-title-link\" href=\"https:\/\/www.housingwire.com\/articles\/real-estate-lead-generation-ideas\/\"><br \/>\n\t\t15 \u0438\u0434\u0435\u0439 \u043f\u043e \u0433\u0435\u043d\u0435\u0440\u0430\u0446\u0438\u0438 \u043b\u0438\u0434\u043e\u0432 \u0432 \u0441\u0444\u0435\u0440\u0435 \u043d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u0438 (+ \u0441\u043e\u0432\u0435\u0442\u044b \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043e\u0432 \u0438 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b)\t<\/a><br \/>\n<\/h5>\n<\/article>\n<h2 class=\"wp-block-heading\" id=\"h-best-real-estate-crm-software-1\">Best real estate CRM software<\/h2>\n<p>Historically used as simple lead databases, today\u2019s real estate CRMs offer agents and teams sophisticated lead generation, marketing, nurturing and business management tools for a relatively low monthly cost. As the old cliche goes, the best CRM is the one you use. Here are our top picks that we think you\u2019ll love using:<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-6b3f2d03 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-8ad43eb6 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"follow-up-boss\">8. Follow Up Boss: Best overall real estate CRM software<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-390da18f qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"286\" height=\"100\" data-attachment-id=\"416151\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/logo-follow-up-boss\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Follow-Up-Boss.png\" data-orig-size=\"286,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Follow-Up-Boss\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Follow-Up-Boss.png?w=286\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Follow-Up-Boss.png?w=286\" alt=\"Follow Up Boss logo; a real estate CRM or customer relationship management software\" class=\"wp-image-416151\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:75px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Follow-Up-Boss.png 286w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Follow-Up-Boss.png?resize=150,52 150w\" sizes=\"auto, (max-width: 286px) 100vw, 286px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $58 per month<\/strong><\/p>\n<\/section>\n<p>Follow Up Boss offers agents a perfect balance between advanced CRM features and affordable pricing. Their platform is far more robust than a \u201cjust get it done\u201d CRM like LionDesk, but it is still affordable enough for almost any agent \u2014 something competitors like <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/top-producer-res\/\" data-shortcode=\"true\">\u041b\u0443\u0447\u0448\u0438\u0439 \u043f\u0440\u043e\u0434\u044e\u0441\u0435\u0440<\/a>, <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/market-leader-res\/\" data-shortcode=\"true\">\u041b\u0438\u0434\u0435\u0440 \u0440\u044b\u043d\u043a\u0430<\/a> and Propertybase can learn from.<\/p>\n<p>You\u2019ll get all the tools you\u2019ll need to nurture leads and stay organized without paying for an IDX website or other features you don\u2019t need. How do they do it? In a word, integrations. Follow Up Boss is designed to work seamlessly with pretty much any other real estate software you have, so you can keep using the tools you love and control them from Follow Up Boss.  Think of it as an operting system for your entire real estate business. <\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-6\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Action plans to automate follow-up<\/li>\n<li>Daily hot sheet<\/li>\n<li>Easy-to-use and intuitive user interface<\/li>\n<li>Advanced lead routing features for teams<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-6\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Streamlined and intuitive dashboard and tools<\/li>\n<li>Over 250 integrations with the most popular real estate software<\/li>\n<li>Works perfectly alongside lead generation platforms<\/li>\n<li>Excellent training and support<\/li>\n<li>Large network of users<\/li>\n<li>\u041f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0435 \u0446\u0435\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u0435<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>No AI features available<\/li>\n<li>No auto-dialer upgrade<\/li>\n<li>No text drip campaigns<\/li>\n<li>Integrated calling feature is a $39 per month upgrade<\/li>\n<li>Some integrations require Zapier to work<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-6\">\u0426\u0435\u043d\u044b<\/h3>\n<p>Starting at $58 per month, Follow Up Boss sits in that sweet spot between bare-bones CRMs like LionDesk and more sophisticated platforms like <a class=\"thirstylink\" rel=\"nofollow\" target=\"_blank\" href=\"https:\/\/www.housingwire.com\/goto\/top-producer-res\/\" data-shortcode=\"true\">\u041b\u0443\u0447\u0448\u0438\u0439 \u043f\u0440\u043e\u0434\u044e\u0441\u0435\u0440<\/a> and Realvolve. It\u2019s an excellent value for agents who want a full-featured CRM but don\u2019t want to shell out $100+ per month.<\/p>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u0420\u0430\u0441\u0442\u0438:<\/strong> $58 per month (paid annually)<\/li>\n<li><strong>\u041f\u043b\u044e\u0441\u044b: <\/strong>$416 per month for 10 users (paid annually)<\/li>\n<li><strong>\u041f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430: <\/strong>$833 per month for 30 users (paid annually)<\/li>\n<\/ul>\n<p><strong>Check out Follow Up Boss<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-dce33a42 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-acd69abc qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"liondesk\">9. Lone Wolf Relationships: Best for new agents<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-5f101680 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"40\" data-attachment-id=\"522594\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/lone-wolf-logo-4\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png\" data-orig-size=\"224,40\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"lone-wolf-logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png?w=224\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png?w=224\" alt=\"lone-wolf-logo\" class=\"wp-image-522594\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:80px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png 224w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/lone-wolf-logo-2.png?resize=150,27 150w\" sizes=\"auto, (max-width: 224px) 100vw, 224px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $33.25 per month<\/strong><\/p>\n<\/section>\n<p>Starting at just $33.25 per month (when paid annually), Lone Wolf Relationships was designed from the ground up in 2024 as an affordable and easy-to-use alternative to bloated and expensive CRMs. New agents, or those with limited budgets, will find a lot to like here. It comes with an AI-powered email writing tool trained for real estate, pre-written email templates and an automation builder that can integrate drip emails and task reminders. With its focus on efficiency, simple automation, and organizational tools, Lone Wolf Relationships is a tool that gets the job done\u2014without breaking the bank.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-7\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Pre-built email drip campaigns and task reminders<\/li>\n<li>Email template library <\/li>\n<li>\u041f\u043e\u043c\u043e\u0449\u043d\u0438\u043a \u043f\u043e \u043d\u0430\u043f\u0438\u0441\u0430\u043d\u0438\u044e \u044d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u044b\u0445 \u043f\u0438\u0441\u0435\u043c \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430 <\/li>\n<li>\u041f\u0440\u043e\u0441\u0442\u0430\u044f \u0432 \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u0438 \u043f\u043b\u0430\u0442\u0444\u043e\u0440\u043c\u0430<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-7\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>The most affordable real estate CRM on the market<\/li>\n<li>Dashboards designed for usability and efficiency <\/li>\n<li>AI-powered email tool is designed for real estate <\/li>\n<li>Seamlessly integrates with other tools in the Lone Wolf ecosystem<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Automated nurturing tools are limited compared to other platforms<\/li>\n<li>Limited number of pre-built drip campaigns <\/li>\n<li>No text message features<\/li>\n<li>\u041d\u0435\u0442 \u0432\u0441\u0442\u0440\u043e\u0435\u043d\u043d\u043e\u0433\u043e \u0434\u043e\u0437\u0432\u043e\u043d\u0449\u0438\u043a\u0430 <\/li>\n<li>No done-for-you lead generation<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-7\">\u0426\u0435\u043d\u044b<\/h3>\n<p>Starting at just $33.25 per month, Lone Wolf Relationships offers one of the best values in real estate software. While you won\u2019t get done-for-you lead generation, you get exceptional value for money if you\u2019re a brand-new agent without deep pockets.<\/p>\n<p>Here\u2019s a quick breakdown of Lone Wolf Relationship\u2019s monthly pricing:<\/p>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>CRM:<\/strong> $33.25 per month (paid annually), $39 per month (paid monthly)<\/li>\n<\/ul>\n<p><strong>Check out Lone Wolf Relationships<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-ab1d20b6 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-c94cdec5 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"top-producer\">10. Top Producer: Best value for money<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-abb8b2db qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"592\" height=\"100\" data-attachment-id=\"416154\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/logo-top-producer\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png\" data-orig-size=\"592,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Top-Producer\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png?w=592\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png?w=592\" alt=\"Top Producer logo; a real estate CRM or customer relationship management software\" class=\"wp-image-416154\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png 592w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png?resize=150,25 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-Top-Producer.png?resize=300,51 300w\" sizes=\"auto, (max-width: 592px) 100vw, 592px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $179 per month<\/strong><\/p>\n<\/section>\n<p>Top Producer has come a long way from the clunky Windows 95-looking software it once was. Today, its CRM platform distinguishes itself with advanced lead generation and marketing features, streamlined and intuitive workflows, and a well-organized and well-designed user interface \u2014 all crucial attributes for a platform you\u2019ll use for 4+ hours every day.<\/p>\n<p>Top Producer\u2019s newest features include AI-driven insights that help you get a 360-degree view of the contacts in your database and personalize your interactions. Along with MLS integration, there are helpful follow-up tools and solutions for automated social media lead generation and multi-channel, automated lead nurture.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-8\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Social Connect<\/strong>\u00a0automates your social media ad creation and streamlines your lead generation.\u00a0<strong>Starting at $300 per user, per month<\/strong>, Social Connect comes with the company\u2019s commitment to delivering a specific number of leads over the duration of your contract \u2014 for example, they commit to delivering a minimum of 180 leads throughout a six-month contract period.<\/li>\n<li><strong>Smart Targeting<\/strong>\u00a0uses AI to identify the most promising potential sellers in your targeted farm area by crunching publicly available data to find homeowners who are most likely to sell their homes in the next 18 months<\/li>\n<li><strong>FiveStreet<\/strong>\u00a0is the company\u2019s proprietary tool that automates your lead follow-up using text and email, ensuring your clients aren\u2019t waiting for a reply<\/li>\n<li><strong>Basic Transaction management tools<\/strong>\u00a0with visual timelines<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-8\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Customizable and user-friendly dashboard<\/li>\n<li>Market Snapshot tool for up-to-date market intelligence<\/li>\n<li>Diverse lead generation tools to suit various needs<\/li>\n<li>\u041f\u0440\u043e\u0437\u0440\u0430\u0447\u043d\u043e\u0435 \u0446\u0435\u043d\u043e\u043e\u0431\u0440\u0430\u0437\u043e\u0432\u0430\u043d\u0438\u0435<\/li>\n<li>Good customer service reputation<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Limited integration with the provided agent website<\/li>\n<li>Agent websites are a little dated-looking<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-8\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u041f\u043b\u044e\u0441\u044b:<\/strong> $179 a month<\/li>\n<li><strong>\u041f\u0440\u043e + \u041b\u0438\u0434\u044b: <\/strong>$479 per month<\/li>\n<li><strong>\u041f\u0440\u043e + \u0424\u0435\u0440\u043c\u0435\u0440\u0441\u0442\u0432\u043e:<\/strong> $599 per month<\/li>\n<li><strong>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043a\u043e\u043c\u0430\u043d\u0434\u044b 5:<\/strong> $399 per month<\/li>\n<li><strong>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043a\u043e\u043c\u0430\u043d\u0434\u044b 10:<\/strong> $699 per month<\/li>\n<li><strong>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u043a\u043e\u043c\u0430\u043d\u0434\u044b 25:<\/strong> $1,199 per month<\/li>\n<\/ul>\n<p><strong>Check out Top Producer<\/strong><\/p>\n<p class=\"has-text-align-center has-text-color has-link-color wp-elements-07d79b22e98221121551e0f53cc5e938\" style=\"color:#8f8f8f;font-size:14px;font-style:normal;font-weight:600\">\u0427\u0418\u0422\u0410\u0419\u0422\u0415 \u041d\u0410\u0428\u0418<\/p>\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/www.housingwire.com\/articles\/top-producer-review\/\">Top Producer Review<\/a><\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-65c0bbfb qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-4ac4d541 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"rechat\">11. Rechat.: Best for teams &amp; brokerages<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-0ad74328 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"450\" height=\"100\" data-attachment-id=\"489736\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/logo-rechat\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png\" data-orig-size=\"450,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-rechat\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png?w=450\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png?w=450\" alt=\"Logo-rechat\" class=\"wp-image-489736\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:80px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png 450w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png?resize=150,33 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/10\/Logo-rechat.png?resize=300,67 300w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\">Similar price per seat to Salesforce \u2013 call for detailed pricing<\/p>\n<\/section>\n<p>Rechat just might be the first <em>truly<\/em> mobile-first CRM and marketing platform for teams and brokerages. Using the app, agents can quickly and easily create social media posts, send emails, fire off a CMA or advertise a listing \u2014 right from their phone. <\/p>\n<p>Forget speed to lead. Rechat offers speed to market. Crucial in an age where being first often means the difference between going viral and getting left behind. Rechat offers an almost gamified real estate CRM marketing and transaction management experience that will make Millennial and Zoomer agents feel right at home.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-9\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Lightning-fast social media marketing\u00a0<\/li>\n<li>Transaction Center to track deals<\/li>\n<li>Digital ad creation tool<\/li>\n<li>CMA creation tool<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-9\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>True mobile-first UX design for speed &amp; ease of use<\/li>\n<li>Can be white labeled\u00a0<\/li>\n<li>Gorgeous social media &amp; marketing materials\u00a0<\/li>\n<li>Seamless all-in-one marketing, CRM &amp; transaction management<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Not available for solo agents\u00a0<\/li>\n<li>Pricing is not transparent<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-9\">\u0426\u0435\u043d\u044b<\/h3>\n<p>Comparable per-seat pricing to Salesforce. Call for custom pricing.<\/p>\n<p><strong>Check out Rechat.<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-8c956534 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h3 class=\"wp-block-heading has-text-align-left\" id=\"h-related-articles-0\">\u0421\u0442\u0430\u0442\u044c\u0438 \u043f\u043e \u0422\u0435\u043c\u0435<\/h3>\n<div class=\"qodef-block-container qodef-block-5f71fa1a\">\n<article class=\"qodef-blog-item qodef-e qodef-gutenberg-column post-416145 post type-post status-publish format-standard has-post-thumbnail hentry category-real-estate category-real-estate-technology category-vetted\">\n<p>\t\t<a href=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/\"><br \/>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg\" class=\"attachment-full size-full\" alt=\"FeaturedImage-best-real-estate-crm\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-attachment-id=\"495700\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/featuredimage-best-real-estate-crm\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"FeaturedImage-best-real-estate-crm\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Tim and Julie harris on lead generation through your real estate database CRM&lt;\/p&gt;\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/11\/FeaturedImage-best-real-estate-crm.jpg?w=1024\">\t\t<\/a><\/p>\n<h5 class=\"qodef-e-title\">\n\t<a class=\"qodef-e-title-link\" href=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/\"><br \/>\n\t\tThe 9 best real estate CRMs for every budget in 2026\t<\/a><br \/>\n<\/h5>\n<\/article>\n<article class=\"qodef-blog-item qodef-e qodef-gutenberg-column post-437871 post type-post status-publish format-standard has-post-thumbnail hentry category-real-estate category-real-estate-marketing category-vetted\">\n<p>\t\t<a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-tools\/\"><br \/>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg\" class=\"attachment-full size-full\" alt=\"FeaturedImage-real-estate-marketing-tools\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-attachment-id=\"495724\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-tools\/featuredimage-real-estate-marketing-tools\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"FeaturedImage-real-estate-marketing-tools\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/FeaturedImage-real-estate-marketing-tools.jpg?w=1024\">\t\t<\/a><\/p>\n<h5 class=\"qodef-e-title\">\n\t<a class=\"qodef-e-title-link\" href=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-tools\/\"><br \/>\n\t\t22 must-have real estate marketing tools for 2026\t<\/a><br \/>\n<\/h5>\n<\/article>\n<article class=\"qodef-blog-item qodef-e qodef-gutenberg-column post-408085 post type-post status-publish format-standard has-post-thumbnail hentry category-real-estate category-real-estate-marketing category-vetted\">\n<p>\t\t<a href=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-companies\/\"><br \/>\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg\" class=\"attachment-full size-full\" alt=\"real-estate-marketing-companies\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg 1200w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg?resize=150,84 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg?resize=300,169 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg?resize=768,432 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg?resize=1024,576 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" data-attachment-id=\"506161\" data-permalink=\"https:\/\/www.housingwire.com\/?attachment_id=506161\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg\" data-orig-size=\"1200,675\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"real-estate-marketing-companies\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/02\/real-estate-marketing-companies.jpg?w=1024\">\t\t<\/a><\/p>\n<h5 class=\"qodef-e-title\">\n\t<a class=\"qodef-e-title-link\" href=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-companies\/\"><br \/>\n\t\tThe 10 best real estate marketing companies to boost your business in 2026\t<\/a><br \/>\n<\/h5>\n<\/article>\n<h2 class=\"wp-block-heading\" id=\"h-best-real-estate-marketing-software-1\"><span id=\"docs-internal-guid-b6e10c30-7fff-0e69-bef7-5a0673fd14d2\" style=\"font-weight:normal;\"><span style=\"font-size: 17pt; font-family: Poppins, sans-serif; color: rgb(26, 31, 34); background-color: transparent; font-weight: 700; font-variant-numeric: normal; font-variant-east-asian: normal; font-variant-alternates: normal; font-variant-position: normal; vertical-align: baseline;\">Best real estate marketing software<\/span><\/span><\/h2>\n<p>Through the magic of AI and the talent of human designers, today\u2019s real estate marketing software can help make your personal brand shine like never before. Whether you want to fit in with the cool kids on social media or wow a homeowner with virtually staged photos, today\u2019s marketing software can get it done \u2014 for a fraction of the cost of hiring professional marketers.<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-a29dbe9b qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-377da0bb qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"coffee-contracts\">12. Coffee &amp; Contracts: Best for social media marketing<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-5ef9b85a qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" data-attachment-id=\"483545\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-marketing-tools\/logo-coffee-and-contracts-new\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png\" data-orig-size=\"1256,100\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Coffee-and-Contracts-new\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png?w=1024\" height=\"82\" width=\"1024\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png?w=1024\" alt=\"Logo-Coffee-and-Contracts-new\" class=\"wp-image-483545\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:95px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png 1256w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png?resize=150,12 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png?resize=300,24 300w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png?resize=768,61 768w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/09\/Logo-Coffee-and-Contracts-new.png?resize=1024,82 1024w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting at $74 per month<\/strong><\/p>\n<\/section>\n<p>One of our favorite social media marketing platforms of the last decade, Coffee &amp; Contracts will make followers think you spend thousands of dollars a month on a marketing team. They provide up-to-the-minute, trendy and stylish templates for Instagram Posts, Reels and Stories\u2014including scripts and lead magnets written by top-producing agents.<\/p>\n<p>It\u2019s the perfect way to educate, delight and build relationships with potential clients across your social media channels. What we really love about the Coffee &amp; Contract marketing platform is its dedication to high-quality design and copywriting. Competitors like Agent Crate and Jigglar don\u2019t even come close. While they don\u2019t offer AI features (yet), the human touch in their design and marketing calendars truly stands out.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-10\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Large and frequently updated library of marketing templates<\/li>\n<li>Lead magnets designed for conversion<\/li>\n<li>Scripts for Instagram Reels and Stories<\/li>\n<li>Facebook Mastermind Group has 5,800 members<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-10\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>All real estate content written by top-producing agents<\/li>\n<li>The best quality graphic design in the industry \u2014 hands down<\/li>\n<li>Scripts for Reels and Stories are written in natural (human!) language<\/li>\n<li>Large network of fellow users on Facebook group<\/li>\n<li>Hundreds of templates and new templates are added weekly<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Other agents will be using the same templates and scripts<\/li>\n<li>Cannot schedule posts from the app<\/li>\n<li>Content is not unique to your farm area<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-10\">\u0426\u0435\u043d\u044b<\/h3>\n<p>Coffee &amp; Contracts membership starts at $74 per month. You\u2019ll also need a Canva subscription to fully utilize the platform, but since almost every agent we know already has one, it\u2019s hardly a deal breaker.<\/p>\n<p><strong>\u041f\u043e\u0441\u043c\u043e\u0442\u0440\u0438\u0442\u0435 \u00ab\u041a\u043e\u0444\u0435 \u0438 \u043a\u043e\u043d\u0442\u0440\u0430\u043a\u0442\u044b\u00bb<\/strong><br \/>One week free trial + Use Code HW for $20 off your first month<\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-388af85d qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-8c42fed6 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"pivo-real-estate\">13. Pivo Real Estate: Best for video marketing<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-3dd4f772 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"318\" height=\"150\" data-attachment-id=\"457828\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-apps\/logo-pivo-real-estate\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png\" data-orig-size=\"318,150\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-Pivo-Real-Estate\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png?w=318\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png?w=318\" alt=\"Logo-Pivo-Real-Estate\" class=\"wp-image-457828\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:80px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png 318w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png?resize=150,71 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/04\/Logo-Pivo-Real-Estate.png?resize=300,142 300w\" sizes=\"auto, (max-width: 318px) 100vw, 318px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>One-time fee: $399.99<\/strong><\/strong><\/p>\n<\/section>\n<p>Pivo Real Estate uses AI to help agents create sleek, professional-looking videos for a fraction of the cost of hiring a videographer. Using just your smartphone, Pivo allows you to create 3D tours that give Matterport a run for its money. It also follows you around the room like a professional cameraman while you pitch homeowners or record walkthroughs for buyers. <\/p>\n<p>Even better, you have no monthly subscription fees to pay after purchasing their camera. Pivo\u2019s bleeding-edge software is in the device itself. That means you\u2019ll get as many professional 3D tours as you want with one less bill to pay every month \u2014 a win-win in our book.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-11\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Free for life after purchasing their device<\/li>\n<li>Brokerage pricing available<\/li>\n<li>Can create 3D tours, dollhouses, and floorplans<\/li>\n<li>Motion-tracking camera<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-11\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>The most affordable way to create high-quality 3D tours<\/li>\n<li>Works with your smartphone \u2014 no camera required<\/li>\n<li>Motion-tracking feature follows you around the room like a professional cameraperson<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>3D tours are not quite as smooth or detailed as Matterport<\/li>\n<li>No Zillow integration for 3D tours<\/li>\n<li>Competing 3D smartphone attachments are comparably priced<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-11\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list\">\n<li>Purchase access to Pivo Pro for a one-time fee of $399.99, which includes the service cost of the product. <\/li>\n<\/ul>\n<p><strong>Check out Pivo Real Estate<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-31361ae6 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-2fd1baa1 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"apply-design\">14. Apply Design: Best for virtual staging<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-f57ee1f7 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"488\" height=\"76\" data-attachment-id=\"465662\" data-permalink=\"https:\/\/www.housingwire.com\/?attachment_id=465662\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png\" data-orig-size=\"488,76\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo Apply Design\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png?w=488\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png?w=488\" alt=\"Logo Apply Design\" class=\"wp-image-465662\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png 488w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png?resize=150,23 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2024\/06\/Logo-Apply-Design.png?resize=300,47 300w\" sizes=\"auto, (max-width: 488px) 100vw, 488px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>Starting at $7 per image<\/strong><\/strong><\/p>\n<\/section>\n<p>While they haven\u2019t integrated AI (yet), Apply Design\u2019s virtual staging software is an affordable and easy-to-use way to virtually stage your listings. We really love how they let you choose from common and trendy interior design styles to match the home\u2019s style \u2014 without having to pay a professional stager hundreds of dollars. They also offer an astonishing 15-minute turnaround time for staged images. AI might be faster, but the quality is hit or miss (so far!), and that\u2019s why Apply Design is still the best bang for your buck.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-12\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>DIY virtual staging<\/li>\n<li>One-click virtual staging<\/li>\n<li>Realistic 3D furniture models<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-12\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>15-minute turnaround time<\/li>\n<li>\u0412\u043a\u043b\u044e\u0447\u0435\u043d \u0432\u044b\u0432\u043e\u0437 \u043c\u0435\u0431\u0435\u043b\u0438<\/li>\n<li>Variety of interior design styles to choose from<\/li>\n<li>Realistic-looking virtual staging<\/li>\n<li>Free revisions until you are happy with the results<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Images from professional virtual stagers are still higher quality<\/li>\n<li>Customization options are limited<\/li>\n<li>Not designed for luxury listing agents<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-12\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list\">\n<li><strong>Auto Staging:<\/strong> from $10.50 per image<\/li>\n<li><strong>DIY Staging:<\/strong> from $7 per image<\/li>\n<\/ul>\n<p><strong>Check out Apply Design<\/strong><\/p>\n<\/section>\n<\/section>\n<h2 class=\"wp-block-heading\" id=\"h-best-ai-real-estate-software-1\">Best AI real estate software<\/h2>\n<p>AI real estate software might replace every app on your phone over the next few years. Even if you\u2019re not on Team Robot Uprising, these tools are already making waves in our industry. These are the three tools we think are the most useful for agents, and yeah, maybe a little scary, too.<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-2e0a02eb qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-f17cdf01 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"reimagine-home\">15. REimagineHome: Best for AI-prompted virtual design staging<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-acd378f9 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"326\" height=\"80\" data-attachment-id=\"541991\" data-permalink=\"https:\/\/www.housingwire.com\/?attachment_id=541991\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png\" data-orig-size=\"326,80\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"reimaginehome_no_bg\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?w=326\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?w=326\" alt=\"REimagineHome logo.\" class=\"wp-image-541991\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:75px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png 326w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?resize=150,37 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/09\/reimaginehome_no_bg.png?resize=300,74 300w\" sizes=\"auto, (max-width: 326px) 100vw, 326px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>Starting price: $19\/month<\/strong><\/p>\n<\/section>\n<p>REimagineHome is the perfect tool for listing agents who want their properties to get noticed, but not spend a lot of time doing it. The AI prompts make adding furniture super easy, especially for those who don\u2019t have a keen eye for design or who are not tech-savvy. Just upload your images to REimagineHome, and the process will begin. It will ask if you would like to remove or add furniture, and if you want to add, it will prompt you with different styles until you are satisfied with the output. The images come out in seconds and are ready to be posted to your accounts. <\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-13\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>AI-prompts provide design options <\/li>\n<li>Expert services available through partner company, Styldod<\/li>\n<li>Images completed in seconds<\/li>\n<li>Revisions allowed<\/li>\n<li>Compliance check for each photo<\/li>\n<li>Batch upload up to 50 images <\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-13\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Scalable options for growing or large teams<\/li>\n<li>No design or technology skills necessary<\/li>\n<li>Outdoor renderings and landscaping options<\/li>\n<li>Purchase furniture and decor directly from the staged designs<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Credits may be used quickly <\/li>\n<li>For a 100% original design, human designers might be preferred<\/li>\n<li>Renderings are not to be used for architectural purposes <\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-13\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li>Legacy tools: $19 per month for basic editor with limited rooms &amp; older AI<\/li>\n<li>Full design studio: $36 per month for unlimited freedom to redesign any space, any way<\/li>\n<li>Power bundle: $59 per month for scaling your design output with more credits<\/li>\n<li>Agency bundles: $119 per month for high\u2011volume design for teams &amp; agencies<\/li>\n<\/ul>\n<p><strong>Check out REimagineHome<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-add5c534 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-1e1298d2 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"scout\">16. Scout: Best for AI-powered lead enhancement + nurturing<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-25c74df7 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"313\" height=\"99\" data-attachment-id=\"514063\" data-permalink=\"https:\/\/www.housingwire.com\/?attachment_id=514063\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png\" data-orig-size=\"313,99\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Scout logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?w=313\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?w=313\" alt=\"Scout logo\" class=\"wp-image-514063\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:75px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png 313w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?resize=150,47 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/04\/Scout-logo-1.png?resize=300,95 300w\" sizes=\"auto, (max-width: 313px) 100vw, 313px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong>\u041d\u0430\u0447\u0430\u043b\u044c\u043d\u0430\u044f \u0446\u0435\u043d\u0430: \u0411\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e<\/strong><\/p>\n<\/section>\n<p>Scout is a game-changing new AI lead enhancement and nurturing tool that allows busy agents to find warm leads in their database easily. Using their proprietary AI, Scout adds actionable data such as how long they\u2019ve lived in their home, the number of bedrooms and the home\u2019s square footage to every contact on your list. Once the data is added, Scout uses it to automatically write and send personalized emails and follow-ups to engage with your leads \u2014 saving you hours of tedious research, data entry and time spent creating personalized email drip campaigns.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-14\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>AI-powered lead enhancement\u00a0<\/li>\n<li>AI-written personalized emails\u00a0<\/li>\n<li>AI-powered drip campaigns\u00a0<\/li>\n<li>AI-powered follow-up emails\u00a0<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-14\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Lead enhancement data includes leads\u2019 birthdays, their home\u2019s beds, baths, length of ownership and square footage\u00a0<\/li>\n<li>AI-written emails are highly personalized for every lead\u00a0<\/li>\n<li>AI-powered drip campaigns are automated and customizable\u00a0<\/li>\n<li>Integrations with Gmail, Follow Up Boss and Hubspot\u00a0<\/li>\n<li>Free plan includes email templates, campaigns and follow-ups<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>AI email writing and lead enhancement only available in paid plans<\/li>\n<li>Realtively high price point for lead enhancement and nurturing\u00a0<\/li>\n<li>CRM companies might add similar tools as upgrades<\/li>\n<li>Professional plan limited to 350 contacts per month.\u00a0\u00a0<\/li>\n<li>Results from any AI can be unpredictable<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-14\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li>Scout offers a free plan that offers access to a limited number of Scout\u2019s tools and features, but pricing climbs quickly from there. Agents and teams with large databases will get the best ROI from Scout.\u00a0<\/li>\n<li>Free: $0\u00a0<\/li>\n<li>Professional: $200 per user, per month\u00a0<\/li>\n<li>Organization: $1925 per user, per month<\/li>\n<\/ul>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-09b0a2c6 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-9ad96d5b qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"fello\">17. Fello: Best for lead scoring<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-4a8fe924 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"219\" data-attachment-id=\"528667\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/best-real-estate-crm\/fello-new-logo\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png\" data-orig-size=\"512,219\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Fello new logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?w=512\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?w=512\" alt=\"Fello new logo\" class=\"wp-image-528667\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png 512w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?resize=150,64 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Fello-new-logo.png?resize=300,128 300w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong><strong>Starting at $415 per month<\/strong><\/strong><\/strong><\/p>\n<\/section>\n<p>Fello is a CRM add-on that transforms your database into a lead generation machine. Sync your contact list to Fello and watch as it fills in the blanks with contact information, plus the behavioral and property data that you\u2019re missing. Then, Fello uses its AI-powered engine to predict likely sellers in your database with lead scoring \u2014 so you know exactly who to contact and when. Instead of wasting time and money blasting out marketing materials to your entire database, Fello allows you to focus on leads who are ready to sell. <\/p>\n<p>To further enhance Fello\u2019s features, its AI-powered inside sales agent, Felix, steps in to assist. Felix\u2019s main goal is to book client appointments, and does this through call, email and text automations. It will review all communication that occurs through your CRM to curate campaigns that resonate with your audience. <\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-15\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>\u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u043e\u0446\u0435\u043d\u043a\u0438 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u043e\u0433\u043e \u0438\u043d\u0442\u0435\u043b\u043b\u0435\u043a\u0442\u0430\u00a0<\/li>\n<li>Integrates with current CRM<\/li>\n<li>Finds missing contact and property information<\/li>\n<li>Felix the AI inside sales agent<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-15\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>\u041d\u0430\u0445\u043e\u0434\u0438\u0442 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043f\u0440\u043e\u0434\u0430\u0432\u0446\u043e\u0432 \u0432 \u0432\u0430\u0448\u0435\u0439 \u0431\u0430\u0437\u0435 \u0434\u0430\u043d\u043d\u044b\u0445.<\/li>\n<li>\u041e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u0435\u0442 \u0432\u0430\u0448\u0438\u0445 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u043a\u0440\u0443\u0433\u043b\u043e\u0441\u0443\u0442\u043e\u0447\u043d\u043e.\u00a0<\/li>\n<li>\u041f\u0440\u0435\u0432\u0440\u0430\u0442\u0438\u0442\u0435 \u0445\u043e\u043b\u043e\u0434\u043d\u044b\u0445 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0432 \u0432\u043e\u0437\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0438. <\/li>\n<li>\u0423\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u044f \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438<\/li>\n<li>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0438\u0440\u043e\u0432\u0430\u043d\u043d\u044b\u0439 email-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433 \u0438 \u043f\u0440\u044f\u043c\u0430\u044f \u043f\u043e\u0447\u0442\u043e\u0432\u0430\u044f \u0440\u0430\u0441\u0441\u044b\u043b\u043a\u0430<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>\u0411\u043e\u043b\u0435\u0435 \u043a\u0440\u0443\u043f\u043d\u044b\u0435 \u0431\u0430\u0437\u044b \u0434\u0430\u043d\u043d\u044b\u0445 \u0441\u0442\u043e\u044f\u0442 \u0434\u043e\u0440\u043e\u0436\u0435.<\/li>\n<li>\u0412 \u043d\u0435\u043a\u043e\u0442\u043e\u0440\u044b\u0445 CRM-\u0441\u0438\u0441\u0442\u0435\u043c\u0430\u0445 \u0443\u0436\u0435 \u0440\u0435\u0430\u043b\u0438\u0437\u043e\u0432\u0430\u043d\u0430 \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0437\u0430\u0446\u0438\u044f \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430.<\/li>\n<li>\u041e\u0441\u043d\u043e\u0432\u043d\u043e\u0435 \u0432\u043d\u0438\u043c\u0430\u043d\u0438\u0435 \u0443\u0434\u0435\u043b\u044f\u0435\u0442\u0441\u044f \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044e \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438\u0437 \u0441\u0443\u0449\u0435\u0441\u0442\u0432\u0443\u044e\u0449\u0435\u0439 \u0431\u0430\u0437\u044b \u0434\u0430\u043d\u043d\u044b\u0445, \u0430 \u043d\u0435 \u043f\u043e\u0438\u0441\u043a\u0443 \u043d\u043e\u0432\u044b\u0445.<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-15\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u0420\u043e\u0441\u0442:<\/strong> $415 \u0432 \u043c\u0435\u0441\u044f\u0446, \u043e\u043f\u043b\u0430\u0442\u0430 \u0435\u0436\u0435\u0433\u043e\u0434\u043d\u043e, \u0437\u0430 3000 \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u043e\u0432.\u00a0<\/li>\n<li><strong>\u0428\u043a\u0430\u043b\u0430: <\/strong>$665 \u0432 \u043c\u0435\u0441\u044f\u0446, \u043e\u043f\u043b\u0430\u0442\u0430 \u0435\u0436\u0435\u0433\u043e\u0434\u043d\u043e, \u0437\u0430 10 000 \u043a\u043e\u043d\u0442\u0430\u043a\u0442\u043e\u0432.<\/li>\n<li><strong>\u041f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u0435: <\/strong>$1,667 per month, paid yearly, for 40,000 contacts<\/li>\n<\/ul>\n<p><strong>\u041f\u043e\u0441\u043b\u0443\u0448\u0430\u0439\u0442\u0435 \u0424\u0435\u043b\u043b\u043e<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-b2a86278 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-750cbaf5 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"housecanary\">18. HouseCanary: Best for data-driven market valuations<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-e3f75a16 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"102\" data-attachment-id=\"418437\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/logo-housecanary\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png\" data-orig-size=\"600,102\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Logo-HouseCanary\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png?w=600\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png?w=600\" alt=\"Logo-HouseCanary\" class=\"wp-image-418437\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png 600w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png?resize=150,26 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2023\/11\/Logo-HouseCanary.png?resize=300,51 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>Starting at free to $15 per report<\/strong><\/strong><\/p>\n<\/section>\n<p>HouseCanary combines artificial intelligence (AI) and image recognition to provide actionable insights from extensive real estate data. It\u2019s an ideal solution for those seeking AI-powered valuations and market trend data, making it a go-to valuation tool for real estate professionals. <\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-16\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Automated valuations in 19,000 zip codes<\/li>\n<li>Demographic and market predictions\u00a0<\/li>\n<li>Includes property images to assess condition\u00a0<\/li>\n<li>Can also assess rent values<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-16\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Chat-based AI assistant to find data (coming soon)<\/li>\n<li>Objective home valuations based on data\u00a0<\/li>\n<li>Excellent for agent investors<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Valuations are pricey compared to other automated systems<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-16\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list\">\n<li>Free- $15 per report<\/li>\n<li>Custom enterprise pricing available<\/li>\n<\/ul>\n<p><strong>Check out HouseCanary<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-96eed506 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-5c809c17 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"listedkitai\">19. ListedKit AI: Best for transaction management<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-d16716e4 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"205\" height=\"57\" data-attachment-id=\"534813\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/real-estate-software\/screenshot-2025-08-12-112702-edited\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png\" data-orig-size=\"205,57\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Screenshot 2025-08-12 112702 \u2013 Edited\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png?w=205\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png?w=205\" alt=\"Screenshot 2025-08-12 112702 - Edited\" class=\"wp-image-534813\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png 205w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/07\/Screenshot-2025-08-12-112702-Edited.png?resize=150,42 150w\" sizes=\"auto, (max-width: 205px) 100vw, 205px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>Starting at $9.99 per transaction<\/strong><\/strong><\/p>\n<\/section>\n<p>Think of ListedKit AI as your own personal transaction coordinator. Ava, ListedKit AI\u2019s assistant, organizes all the paperwork and contracts for your transaction. Simply upload documents and put Ava to work analyzing the documents for accuracy, while extracting contact information and creating a timeline for your transaction. <\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-17\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>Integrates with Outlook or Google calendar and email<\/li>\n<li>Collaborate with other team members<\/li>\n<li>Task reminders to guarantee deadlines are met<\/li>\n<li>Draft personalized emails <\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-17\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Summarize tasks <\/li>\n<li>Pre-built email templates<\/li>\n<li>Simple and easy-to-use interface <\/li>\n<li>Integrates with Follow Up Boss<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Limited options for CRM integration<\/li>\n<li>\u041d\u0435\u0442 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-17\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list\">\n<li>$9.99 per credit (1 credit per transaction)<\/li>\n<li>Discount for the purchase of multiple credits <\/li>\n<\/ul>\n<p><strong>Check out ListedKit AI<\/strong><\/p>\n<\/section>\n<\/section>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-eec84654 qodef-col-num--1 qodef-col-layout--100 qodef-content--full-width product-box-white\">\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-e540b897 qodef-col-num--1 qodef-col-layout--100 qodef-content--boxed\">\n<h2 class=\"wp-block-heading\" id=\"virtual-staging-ai\">20. Collov AI: Best for affordable AI home staging<\/h2>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-b079b710 qodef-col-num--2 qodef-col-layout--50 qodef-gutter--no qodef-vertical-align--middle qodef-content--boxed\">\n<figure class=\"wp-block-image size-large is-resized is-style-default\" id=\"placester\"><img loading=\"lazy\" decoding=\"async\" width=\"348\" height=\"67\" data-attachment-id=\"510129\" data-permalink=\"https:\/\/www.housingwire.com\/articles\/ai-tools-real-estate\/collov-ai-logo\/\" data-orig-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png\" data-orig-size=\"348,67\" data-comments-opened=\"1\" data-image-meta='{\"aperture\":\"0\",\"credit\":\"\",\"camera\":\"\",\"caption\":\"\",\"created_timestamp\":\"0\",\"copyright\":\"\",\"focal_length\":\"0\",\"iso\":\"0\",\"shutter_speed\":\"0\",\"title\":\"\",\"orientation\":\"0\"}' data-image-title=\"Collov AI logo\" data-image-description=\"\" data-image-caption=\"\" data-large-file=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?w=348\" src=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?w=348\" alt=\"Collov AI logo\" class=\"wp-image-510129\" style=\"aspect-ratio:2.486666666666667;object-fit:contain;width:auto;height:85px\" srcset=\"https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png 348w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?resize=150,29 150w, https:\/\/www.housingwire.com\/wp-content\/uploads\/2025\/03\/Collov-AI-logo.png?resize=300,58 300w\" sizes=\"auto, (max-width: 348px) 100vw, 348px\"><\/figure>\n<p class=\"has-text-align-right p-overall-rating\"><strong><strong>Starting at 22 cents per staged photo<\/strong><\/strong><\/p>\n<\/section>\n<p>Collov uses the latest AI image technology to virtually stage listings in seconds instead of days. Instead of struggling with finicky staging software or paying for virtual staging, their software lets you stage your listing (or any listing) with one click.<\/p>\n<p>While the image quality is not yet on par with high-end professional virtual stagers, it\u2019s shockingly close and 95% cheaper. A win-win for budget-conscious listing agents or buyer\u2019s agents who want to present options for their clients.<\/p>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-features-18\">\u041e\u0441\u043e\u0431\u0435\u043d\u043d\u043e\u0441\u0442\u0438<\/h3>\n<ul class=\"wp-block-list\">\n<li>High-quality AI virtual staging in 10 seconds\u00a0<\/li>\n<li>Removes furniture from photos\u00a0<\/li>\n<li>Free trial<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pros-amp-cons-18\">\u041f\u043b\u044e\u0441\u044b \u0438 \u043c\u0438\u043d\u0443\u0441\u044b<\/h3>\n<ul class=\"wp-block-list plus-sign-list\">\n<li>Can choose room type and furniture styles<\/li>\n<li>\u0414\u043e\u0441\u0442\u0443\u043f\u043d\u044b\u0435 \u0446\u0435\u043d\u044b\u00a0<\/li>\n<li>Full copyright on staged images<\/li>\n<li>Easy to use \u2013 no tech experience needed\u00a0<\/li>\n<li>Saves time and money<\/li>\n<\/ul>\n<ul class=\"wp-block-list minus-sign-list\">\n<li>Results aren\u2019t perfect up close<\/li>\n<li>Might not be suitable for luxury listings<\/li>\n<\/ul>\n<h3 class=\"wp-block-heading vetted-accordion-header\" id=\"h-pricing-18\">\u0426\u0435\u043d\u044b<\/h3>\n<ul class=\"wp-block-list right-arrow-list\">\n<li><strong>\u0421\u0442\u0430\u043d\u0434\u0430\u0440\u0442:<\/strong> $16 per month (15 photos per month)\u00a0<\/li>\n<li><strong>\u041f\u0435\u0440\u0435\u0434\u043e\u0432\u043e\u0439:<\/strong> $39 per month (150 photos per month)<\/li>\n<li><strong>\u041f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b:<\/strong> $225 per month (1,000 photos per month)<\/li>\n<li><strong>\u041f\u0440\u0435\u0434\u043f\u0440\u0438\u044f\u0442\u0438\u0435:<\/strong> \u041f\u043e\u0437\u0432\u043e\u043d\u0438\u0442\u0435, \u0447\u0442\u043e\u0431\u044b \u0443\u0437\u043d\u0430\u0442\u044c \u0446\u0435\u043d\u0443 <\/li>\n<\/ul>\n<p><strong>Check out Collov AI<\/strong><\/p>\n<\/section>\n<\/section>\n<h2 class=\"wp-block-heading\" id=\"h-our-methodology-how-we-chose-the-best-real-estate-software-for-2026\">Our methodology: How we chose the best real estate software for 2026<\/h2>\n<p>Vetted by HousingWire\u2019s expert real estate agents, brokers, and coaches offer in-the-trenches insights into the latest technology and business strategies for real estate professionals. Since 2006, HousingWire has been the go-to resource that provides the full picture of U.S. housing market, for housing professionals. <\/p>\n<p>To find the best real estate software across several categories, we analyze dozens of products and platforms, view product demos, read countless customer reviews, and consult with agents and brokers we know. We also apply our combined experience as licensed real estate agents, brokers and brokerage marketers (we have about 50 years between us on the editorial team!). <\/p>\n<p>We do all of this with the reader in mind, analyzing each real estate software to give you, beloved reader, a clear, concise breakdown of its features, benefits, pricing, ease of use, return on investment, value for money, client support, and appropriateness for your career stage. We hope our hard work saves you a lot of clicking around the internet to find the right tools for your business!<\/p>\n<section class=\"wp-block-qi-blocks-columns qodef-gutenberg-section qodef--template qodef-block-c0885cca qodef-col-num--2 qodef-col-layout--50 qodef-content--boxed row-newsletter-3\">\n<h3 class=\"wp-block-heading\" id=\"h-real-estate-advice-top-tech-lead-gen-amp-marketing-tools-delivered-to-your-inbox\">\u041a\u043e\u043d\u0441\u0443\u043b\u044c\u0442\u0430\u0446\u0438\u0438 \u043f\u043e \u043d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u0438 + \u043f\u0435\u0440\u0435\u0434\u043e\u0432\u044b\u0435 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0438, \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u044b \u043f\u0440\u0438\u0432\u043b\u0435\u0447\u0435\u043d\u0438\u044f \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u043b\u0438\u0435\u043d\u0442\u043e\u0432 \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430 \u2014 \u0434\u043e\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u044b \u043d\u0430 \u0432\u0430\u0448 \u043f\u043e\u0447\u0442\u043e\u0432\u044b\u0439 \u044f\u0449\u0438\u043a.<\/h3>\n<p style=\"font-size:16px\">\u041f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u044d\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u044b\u0435 \u0441\u043e\u0432\u0435\u0442\u044b, \u043d\u0435\u0437\u0430\u0432\u0438\u0441\u0438\u043c\u044b\u0435 \u043e\u0431\u0437\u043e\u0440\u044b \u0438 \u0440\u0435\u043a\u043e\u043c\u0435\u043d\u0434\u0430\u0446\u0438\u0438 \u043f\u043e \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0430\u043c \u043e\u0442 \u043d\u0430\u0448\u0435\u0439 \u0440\u0435\u0434\u0430\u043a\u0446\u0438\u043e\u043d\u043d\u043e\u0439 \u043a\u043e\u043c\u0430\u043d\u0434\u044b, \u0441\u043e\u0441\u0442\u043e\u044f\u0449\u0435\u0439 \u0438\u0437 \u043e\u043f\u044b\u0442\u043d\u044b\u0445 \u0430\u0433\u0435\u043d\u0442\u043e\u0432 \u043f\u043e \u043d\u0435\u0434\u0432\u0438\u0436\u0438\u043c\u043e\u0441\u0442\u0438, \u0431\u0440\u043e\u043a\u0435\u0440\u043e\u0432 \u0438 \u0442\u0440\u0435\u043d\u0435\u0440\u043e\u0432. <\/p>\n<p><script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    region: \"na1\",\n    portalId: \"4509319\",\n    formId: \"baa83a9a-0daa-452f-a7c6-38f4addffde5\"\n  });\n<\/script><\/p>\n<style>\n.row-newsletter-3 {\n    background-color: #313A3D !important;\n    padding: 35px 30px;\n}\n.row-newsletter-3 h3.wp-block-heading,\n.row-newsletter-3 p {\n    color: #fff !important;\n    margin-bottom: 15px;\n}\n.row-newsletter-3 p,\n.row-newsletter-3 span,\n.row-newsletter-3 .hbspt-form .hs-richtext {\n    font-family: 'Georgia' !important;\n}\n.row-newsletter-3 .hbspt-form {\n    background-color: #5db7de !important;\n    border-radius: 8px;\n    box-shadow: none;\n    width: 100%;\n}\n.row-newsletter-3  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});\n});\n<\/script><\/div>\n<\/section>\n<\/div>\n<\/section>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>It\u2019s hard to overstate how dramatically real estate software has changed over the last few years. We went from clunky, slow, and expensive CRMs to AI-powered video apps \u2014 seemingly overnight. While we focused on building our brands and trying to make sense of social media trends, the companies that make the software we use [&hellip;]<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-63570","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v17.5 (Yoast SEO v18.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The best real estate software for 2026: 20 top picks for agents + teams - Houses Marketplace<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/housesmarketplace.com\/ru\/the-best-real-estate-software-for-2026-20-top-picks-for-agents-teams\/\" \/>\n<meta property=\"og:locale\" content=\"ru_RU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The best real estate software for 2026: 20 top picks for agents + teams\" \/>\n<meta property=\"og:description\" content=\"It\u2019s hard to overstate how dramatically real estate software has changed over the last few years. 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