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32 proven real estate marketing ideas top agents swear by

Want to build a real estate career that lasts? Mastering the art (and science) of real estate marketing is a crucial first step. The key to effective real estate marketing is finding that Goldilocks mix of strategies that work for your personal brand, resonate with your market niche and don’t send you to the poor house. Not easy. To help, we updated our list of proven real estate marketing ideas to...

Homebuyers made record down payments in 2024

U.S. homebuyers continued making historically large down payments in late 2024, responding to a year of record-high upfront housing costs, according to a Realtor.com report. The typical down payment in the fourth quarter was $30,250, slightly below the previous quarter but roughly $3,000 above results from late-2023. For all of 2024, buyers put down an average of $29,900, or 14.4% of the purchase...

Virtual staging: The best apps for 2025 + mind-blowing AI picks

Is virtual staging finally ready for its close-up? We think it is. The days of AI-staged photos that look more like Salvador Dali paintings than comfy living rooms or HGTV-ready kitchens are long gone. The images today’s virtual staging companies can create using AI are shockingly realistic and, dare we say it, stylish. AI can create virtually staged images to match any trendy interior design style you...

Former NFL star Mike Pouncey lists $7M waterfront home — with Miami Dolphins-branded football field

Former NFL star Mike Pouncey has just listed his Fort Lauderdale mansion — which comes with a massive waterfront football field! The football field, branded with the team’s logo, pays tribute to Pouncey’s career and his past as a first-round draft pick for the Miami Dolphins. Cool as it may be, the waterfront football field is far from the house’s only attribute. Located in Fort...

Global Prime Residential Rent Slowdown Continued in Late 2024

According to the latest data from Knight Frank, prime rental growth across 16 key cities slowed in the final quarter of 2024, with rents rising by 2.2% over the past year -- the slowest pace in more than three years. Knight Frank's Prime Global Rental Index (PGRI) recorded annual growth of 2.2%, marking its lowest rate since mid-2021. This decline follows a steady drop from a peak of 11.4% in Q1 2022, now...

4 best online real estate classes in Connecticut for 2025

If you’ve been thinking about becoming a real estate agent in Connecticut, you’ve landed on the right page. You’ll need to complete 60 hours of pre-licensing education to be eligible to sit for the real estate exam. After you’ve passed, post-licensing and continuing education courses will be required to keep you at the top of your game. From initial licensing to maintaining your license, our...

CFPB staffer alleges misconduct in Townstone redlining suit

In an extraordinary move stemming from a 2020 redlining lawsuit, an official working with the Consumer Financial Protection Bureau (CFPB) at the behest of the White House Office of Management and Budget (OMB) alleges that the bureau improperly sought a lawsuit against Chicago-based nonbank mortgage lender and brokerage Townstone Financial, according to court filings reviewed by HousingWire. Dan Bishop,...

New FHA citizenship, residency requirements apply to reverse mortgages

Seeking to align with recent executive orders issued by President Donald Trump, the Federal Housing Administration (FHA) announced on Wednesday the publication of a new mortgagee letter (ML) that restricts qualification for FHA-backed mortgages to U.S. citizens or permanent residents. The measure applies to all Title II single-family mortgage programs, including the Home Equity Conversion Mortgage...

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