How to build high-converting real estate landing pages (+ examples)

As a Realtor, your real estate landing pages are one of your most valuable lead generation assets. They are the final gatekeepers between you and your lead. Get them right, and your ROI from paid leads will soar. Get them wrong, and your conversion rate will plummet. It’s no wonder that most Realtors, and even some marketing companies we won’t name, struggle with them. Luckily, you don’t have to...

The Fed could cut rates in September. Mortgage pros are skeptical of the impact

While many expect the Federal Reserve to cut interest rates at its September meeting, mortgage professionals caution that even if it happens, it won’t significantly impact the industry.Loan officers have encouraged borrowers to continue with their home loan applications. They note that home sellers and builders are offering concessions to lower rates, while lenders are locking in current rates with...

Tech Pulse: ICE posts strong earnings; bill pushes unconverted crypto in mortgage

Welcome back to Tech Pulse — HousingWire‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate. Here’s what happened this week: ICE posts $851M profit in Q2 2025, raises revenue guidance Intercontinental Exchange reported $851 million in net income for the second quarter and a return to profitability in...

Names to Note: July 2025

Image Each month, Nareit highlights recent executive career moves, board changes, and other notable individual achievements within the REIT and publicly listed real estate...

U.S. Condo Market Struggles in 2025

The U.S. condominium market is showing signs of structural strain in 2025, weighed down by shifting generational preferences, growing inventories, and regional overconcentration. While millennials continue to lead in mortgage applications across the housing sector, older generations are the backbone of condo demand -- offering both resilience and risk in a cooling sales environment, says real estate data...

Rocket returns to profitability in Q2, yields early benefits from Redfin deal

Rocket Companies, the parent of Rocket Mortgage, has returned to profitability despite a challenging second quarter for the mortgage industry, marked by economic uncertainties in the U.S. The company is now focusing on integrating the recently acquired real estate brokerage firm Redfin, which has already shown early benefits. In the second quarter, Rocket reported a GAAP net income of $34 million, a...

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