Добро пожаловать обратно в Tech Pulse — ЖильеПроволокаЕженедельная серия, в которой собраны последние новости из мира технологий, включая инструменты, интеграции и тенденции, влияющие на ипотеку и недвижимость.
Вот что произошло на этой неделе:
The new smart home technology that’s helping seniors age in place
With seniors now outnumbering children in many U.S. states, demand is growing for aging-in-place technology. Dr. Jing Wang, dean of Florida State University’s College of Nursing, said that while wellness-focused tools are advancing, the U.S. remains underprepared for intensive in-home care.
RE/MAX introduces AI-powered marketing for agents
РЕ/МАКС has rolled out Marketing as a Service — an AI-powered platform built with Realforce that automates campaigns, creates listing packages and delivers real-time performance insights. Affiliates get no-cost access to flyers, digital ads, social content and tracking, with lead generation and video tools coming soon.
Кейд Томпсон из Rocktop о борьбе с неэффективностью ипотечного кредитования
Фанни Мэй’s latest survey shows lenders are prioritizing streamlined business processes in 2025, focusing on efficiency over pure cost-cutting. Роктоп Технологии' Cade Thompson told ЖильеПроволока that AI-driven automation can cut errors, speed up underwriting, servicing, and quality control — all while empowering staff instead of replacing them.
Партнерство Clear Capital представляет автоматизированные отчеты о состоянии недвижимости
Очистить капитал сотрудничает с CAPE Analytics to launch an Automated Property Condition Report for home equity lenders. Using machine learning and geospatial imagery, the tool covers 98% of U.S. homes, streamlines inspections and helps lenders close loans faster while staying compliant.
RealReports и Doorify MLS объявляют о партнерстве на базе искусственного интеллекта
RealReports has partnered with Doorify MLS, bringing AI-driven property insights — from zoning and permits to climate risk and liens — to 14,000 agents across North Carolina’s Research Triangle. The platform’s virtual adviser analyzes disclosures, photos and documents to give subscribers a competitive edge.
Rechat launches Figma integration for real estate marketing teams
Повторный чат has launched a direct integration with Figma, letting brokerage marketing teams push designs straight into Rechat’s platform for instant campaigns. The update promises faster turnaround, stronger branding and agent-ready materials in minutes.
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